Results 41 to 50 of about 1,822,691 (249)

Organization and effectiveness of marketing management of agricultural commodity producers under non-cooperative marketing: the experience of Ukraine [PDF]

open access: yesProblems and Perspectives in Management, 2018
Under reducing domestic demand for food in Ukraine and increasing dependence on the world food market, a significant part of quasi-price rent from its sale is assigned by intermediary exporters, thus reducing the welfare of domestic commodity producers ...
Oksana H. Penkova   +4 more
doaj   +1 more source

A influência da inteligência de mercado no planejamento de uma cidade inteligente

open access: yesRevista Informação na Sociedade Contemporânea, 2021
Com o surgimento de novas cidades inteligentes empresas evoluem seus processos, produtos e posicionamento de mercado com o intuito de aumentar vendas ou buscar parcerias que propiciem o desenvolvimento de seus negócios, porém quais serão as ...
André Luiz Gomes, Taiane Ritta Coelho
doaj   +1 more source

EU territorial governance: learning from institutional progress [PDF]

open access: yes, 2009
The main focus of the 2009 Aesop Congress is on how the lessons from the past can be used to deal with the many challenges and opportunities facing planning and planners in the future.
JANIN RIVOLIN YOCCOZ, Umberto   +3 more
core   +1 more source

Not All Agreements Are Equal: Heterogeneous Effects of RTAs on Latin American Agri‐Food Exports, 1990–2019

open access: yesAgribusiness, EarlyView.
ABSTRACT Since the final decade of the 20th century, Latin American countries have increasingly regarded the signing of regional trade agreements (RTAs) as a promising strategy for expanding their exports. Within this context, the main objective of this study is to assess the impact of RTAs on agri‐food exports in Latin America over the period 1990 ...
María‐Isabel Ayuda   +2 more
wiley   +1 more source

Marketing Territorial

open access: yes, 2014
Ao contrário do que acontece com os produtos, não se «fabricam» territórios a partir de uma base zero, tal como não se escolhem os seus habitantes ou as suas características geográficas. Não existem ter- ritórios iguais.
Correia, Ricardo
core   +1 more source

Vers un marketing territorial relationnel

open access: yes
The aim of this paper is to highlight the importance of taking into account the relational paradigm in territorial marketing.The frenzy of globalization and the exacerbation of competition between territories justify the use of marketing to promote and ...
KHANFAR, Fatima Ezzahra
core   +4 more sources

Territorial Marketing as an Element Boosting the Development of a Commune

open access: yesReal Estate Management and Valuation, 2015
Recently, it has become popular to streamline the way of managing territorial units by adapting the marketing approach to a territorial dimension. The majority of cities and communes in Poland have realized that, in order to achieve their set goals under
Renigier-Biłozor Małgorzata   +1 more
doaj   +1 more source

A imagem da Região Centro de Portugal: a perspetiva dos seus residentes

open access: yesTourism & Management Studies, 2015
O principal objetivo desta investigação consistiu no desenvolvimento do conhecimento empírico quanto à opinião dos habitantes da região sobre o Centro, nomeadamente no que respeita ao seu nível de identificação com a região, com a sua marca e o seu ...
Manuel Gouveia   +2 more
doaj   +1 more source

Technology-driven online marketing performance measurement: lessons from affiliate marketing [PDF]

open access: yes, 2014
Although the measurement of offline and online marketing is extensively researched, the literature on online performance measurement still has a number of limitations such as slow theory advancement and predominance of technology- and practitioner-driven
Bowie, David   +2 more
core   +1 more source

Do More Open Economies Export Less Diversely in Brazilian Agribusiness?

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper asks whether municipalities with a larger export‐to‐revenue ratio display a more concentrated bundle of exported goods in Brazilian agribusiness. Recent advances in export imputation for Brazilian municipalities allow for an analysis of the concentration profile of each municipality and its association with export openness.
Alan Leal, Michelle Marcia Viana Martins
wiley   +1 more source

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