Results 71 to 80 of about 1,592 (203)

Constructing Eco‐Responsible National Identities Through Collective Memory: Settler and Māori Histories of Environmental Change in Aotearoa New Zealand

Nations and Nationalism, EarlyView.
ABSTRACT A growing body of scholarship argues that collective memories of historical environmental change—formed and transmitted through museums, movies, novels, activist performances and other cultural texts and practices—can help nurture proenvironmentalism.
Olli Hellmann
wiley   +1 more source

Recontextualizing social practices and globalization: Multimodal metaphor and fictional storytelling in printed and internet ads

Revista Brasileira de Linguística Aplicada
This article presents a study of ongoing global and local changing practices by exploring the interaction between multimodal metaphor and narrative in advertising discourse. Thus, we make use of Conceptual Metaphor Theory (CMT) and Conceptual Integration
Laura Hidalgo Downing, Blanca Kraljevic Mujic   +1 more
doaj   +1 more source

Photovoice as a Methodology in Obesity Research: A Scoping Review

Obesity Reviews, EarlyView.
ABSTRACT Introduction Photovoice is a community‐based participatory research methodology that empowers participants to document and reflect on their lived experiences through photography. This scoping review examines the use of Photovoice in obesity research to explore the contexts in which it has been used, its application, and key themes in the ...
Olumuyiwa Omonaiye, Jaithri Ananthapavan, Martin Hensher, Thi Thu Ngan Dinh, Fiona Pazsa, Sharon Neale, Danielle Hitch   +6 more
wiley   +1 more source

All Is Relative—A Call for Considering “Physiologically Informed” Control Conditions to Improve the Mechanistic Understanding of the Effects of Physical Exercise on Cognition

Scandinavian Journal of Psychology, EarlyView.
ABSTRACT There is a growing interest in elucidating the mechanisms that drive the benefits of physical exercise on cognitive performance. A key element for a better understanding of a particular phenomenon (e.g., the mediators of the exercise‐cognition interaction) is the selection of an appropriate control condition/group as the basis for causal ...
Fabian Herold, Benjamin Tari, Sylwester Kujach, Olivier Dupuy, C. Shawn Green, Thomas Gronwald, Matthew Heath   +6 more
wiley   +1 more source

Multimodal metaphors in advertising

, 2022
1) Metafora yra teiginys, kad vienas dalykas yra kitas, kad tai nėra tiesiogine prasmė. Metaforoje sakiniams sujungti nenaudojami tokie žodžiai kaip „lyg“ arba „kaip”(Kennedy, 1983: 482), 2) Multimodalinė metafora, sudaryta iš kelių modalumo sričių, tokių kaip vizualinis ir žodinis arba vaizdinis ir girdimas, tai yra atvaizdavimas arba maišymas.
openaire   +1 more source

Reading and relating with Frieda Fromm‐Reichmann and Joanne Greenberg

Critical Quarterly, EarlyView.
Joshua Pugh
wiley   +1 more source

Sensing Frames: A Contribution to Sensory Pluralism

Sociological Forum, EarlyView.
ABSTRACT Are expressions like “sense of responsibility,” “sense of community,” and “business acumen” merely metaphors, or do they refer to deeper, socially embedded forms of perception? This article introduces the concept of “sensing frames”: the socially learned, culturally shaped, and pragmatically enacted modalities through which people perceive and
Giampietro Gobo, Giacomo Lampredi, Enrico Campo   +2 more
wiley   +1 more source

We move: a journey metaphor in selected Ghanaian political cartoons

Language and Semiotic Studies
The research examines how Ghanaian political cartoonists employ journey imagery to explicate economic, socio-political, and topical/trendy issues. The effective communication of social issues requires the utilisation of compelling devices, such as ...
Boakye-Yiadom George
doaj   +1 more source

Multimodal metaphtonymy in internet memes: A response to Donald Trump’s mug shot on X (formerly twitter) as a case study

Когниция, коммуникация, дискурс
This study examines multimodal metaphtonymy in memes responding to Trump’s 2023 mugshot post on his X (formerly Twitter) account, @realDonaldTrump. The author employs the methodological tools of the conceptual (multimodal) metaphor and metonymy theory to
Olga Meleshchenko
doaj   +1 more source

Multimodality and relevance in the Athens 2004 Olympic Games televised promotion

Revista Alicantina de Estudios Ingleses, 2006
This paper is concerned with a multimodal communicative act, the televised promotion of the 'Athens 2004 Olympic Games' on National Hellenic television. The first aim of the paper is to show that the commercial examined constitutes a "multimodal metaphor"
Ifantidou, Elly, Tzanne, Angeliki
doaj   +1 more source