Results 41 to 50 of about 857,541 (305)

Personal branding for librarians: The way forward [PDF]

open access: yes, 2010
Librarians have always been labelled as knowledge gatekeepers and persons who ‘shusshhh’ people around. However, that may be true years and decades ago. Going forward, do we librarians want to be labelled as such? A brand is a promise delivered.
Syed Ahmad Alhady, Syed Mohammed Alhady   +1 more
core  

The Effect of Personal Selling and Advertising on Purchasing Decisions with Brand Awareness as an Intervening Variable [PDF]

open access: yes, 2023
This study aims to determine the effect of personal selling on purchasing decisions, the effect of advertising on purchasing decisions, the effect of brand awareness on purchasing decisions, the effect of personal selling on purchasing decisions mediated
Dewayani, Eka Kadharpa Utama   +2 more
core   +1 more source

‘They Need to Hear You Say It’: Healthcare Professionals’ Perspectives on Barriers and Enablers to End‐of‐Life Discussions With Adolescents and Young Adults With Cancer

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT End‐of‐life conversations with adolescents and young adults (AYAs) with cancer rarely occur without the guidance of healthcare professionals. As a part of the ‘Difficult Discussions’ study, focused on palliative care and advance care planning discussions with AYAs with cancer, we investigated the factors that healthcare professionals identify ...
Justine Lee   +9 more
wiley   +1 more source

The Role of Invasive Procedures in the Treatment of Complicated Gastrointestinal Graft‐Versus‐Host Disease in Pediatric Patients

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Gastrointestinal graft‐versus‐host disease (GI GVHD) following hematopoietic stem cell transplant is typically managed with medical therapy, but surgery and angioembolization may be warranted in selected cases with life‐threatening complications.
Gaia Brunetti   +12 more
wiley   +1 more source

The True or the Idealized Self: How CEOs Build Their Personal Brands?

open access: yesCentral European Management Journal, 2021
Purpose: This study aims to empirically present the process of personal branding of CEOs. Building on the theoretical model proposed by Wojtaszczyk and Maszewski (2014), the study illustrates how CEOs build their personal brands.
Górska Anna M.
doaj   +1 more source

PENGARUH DESTINATION TRUST DAN DESTINATION PERSONAL CONGRUENCE TERHADAP DESTINATION LOYALTY YANG DIMEDIASI OLEH DESTINATION BRAND IDENTIFICATION PADA PARIWISATA HALAL KOTA BANDA ACEH [PDF]

open access: yes, 2018
ABSTRAKPenelitian ini bertujuan untuk mengukur pengaruh kepercayaan turis dan kesesuaian personal wisatawan terhadap loyalitas wisatawan dengan identifikasi brand sebagai variabel mediasi pada destinasi wisata halal di kota Banda Aceh.
MUHAMMAD RIZKY
core  

Hospitalization Through Families’ Eyes: Comparing Inpatient Care Quality for Children With Sickle Cell Disease and Cystic Fibrosis in Canada

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Sickle cell disease (SCD) is a chronic, inherited hemoglobinopathy that requires frequent hospitalization for disease‐related complications. Canadian data on inpatient care is limited. This study compared caregiver‐reported hospital experiences of children with SCD to those with cystic fibrosis (CF), a chronic, autosomal recessive ...
Hailey M. Zwicker   +11 more
wiley   +1 more source

Personal Branding

open access: yes, 2019
Esta dissertação tem como objetivo principal investigar o tema Personal Branding – processo de construção e gerenciamento da marca pessoal, que é baseado na essência do indivíduo - seus valores, crenças e propósito de vida, visando tornar sua marca pessoal forte, autêntica, confiável e altamente diferenciada.
Christopher Spall, Holger J. Schmidt
  +6 more sources

A Conceptual Framework for the Management of a Personal Leadership Brand within the Tourism and Hospitality Industry. [PDF]

open access: yesAfrican Journal of Hospitality, Tourism and Leisure, 2018
The purpose of this study was to establish a conceptual framework for the management of a personal leadership brand within the tourism and hospitality industry within the context of literature reviewed, as well as from the perspective of key business ...
Shallaine Padayachee   +1 more
doaj  

Determinants of consumer-based brand equity in the FMCG personal care sector: An empirical PLS-SEM examination [PDF]

open access: yesInnovative Marketing
Type of the article: Research Article AbstractThe growing competitiveness of India’s FMCG personal care sector has increased the strategic importance of strengthening Consumer-Based Brand Equity (CBBE), particularly in categories with high product ...
Varun Jewargi   +3 more
doaj   +1 more source

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