Results 41 to 50 of about 20,611,518 (285)

Designing a Model of Employee Persuasion in Creative Media Industries [PDF]

open access: yes‫مدیریت بازرگانی
Objective Persuasion is one of the important characteristics of the growth and development of organizations, often regarded as a key trait of effective organizations.
Fereshteh Amin   +2 more
doaj   +1 more source

Attitudes of cancer patients toward ctDNA‐based liquid biopsy for follow‐up

open access: yesMolecular Oncology, EarlyView.
This mixed‐methods study explored cancer patients' experiences, knowledge, and preferences regarding ctDNA‐based liquid biopsy for follow‐up. Awareness of ctDNA was low and recall of previous liquid biopsy was imperfect, yet acceptance was high.
Siddharth Chhajlani   +7 more
wiley   +1 more source

Pathways and pitfalls: a qualitative study of student experiences in biomedical science education

open access: yesFEBS Open Bio, EarlyView.
Biomedical science students from underrepresented backgrounds face barriers including financial strain, disrupted laboratory access and cultural exclusion. Peer networks provide vital support when institutional systems are difficult to navigate. To create inclusive learning environments and achieve academic success, educators should blend active, hands‐
Olivia J. Russell   +8 more
wiley   +1 more source

AI vs. Human Streamers: How Digital Agents Shape Consumer Persuasion Processing in Live Streaming Commerce

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
Live streaming commerce is increasingly relying on high-intensity persuasive tactics, yet such tactics may activate consumers’ persuasion knowledge and trigger defensive processing.
Yao Lu, Guangming Li
doaj   +1 more source

Brand Endorsers with Role Model Function

open access: yesMedienPädagogik: Zeitschrift für Theorie und Praxis der Medienbildung, 2021
Social media influencers (SMIs) are taking on new roles in the communication environment of their followers as persuasive agents, opinion leaders, brand endorsers, and role models.
Jessica Kühn, Claudia Riesmeyer
doaj   +1 more source

Understanding Persuasive Interactions between Generative Social Agents and Humans: The Knowledge-based Persuasion Model (KPM)

open access: yesCoRR
Generative social agents (GSAs) use artificial intelligence to autonomously communicate with human users in a natural and adaptive manner. Currently, there is a lack of theorizing regarding interactions with GSAs, and likewise, few guidelines exist for studying how they influence user attitudes and behaviors.
Stephan Vonschallen   +2 more
openaire   +2 more sources

Determinants of undergraduate bioscience engagement: Validating attendance barriers and classroom spatial behaviour across institutions

open access: yesFEBS Open Bio, EarlyView.
Student engagement extends beyond simple attendance. Across 891 bioscience students from three universities, attendance behaviour was associated mainly with structural influences, whereas classroom spatial behaviour reflected affective and sensory factors.
Nigel Page   +4 more
wiley   +1 more source

“Brands find me”—Generations X, Y, and Z and their brand engagement practices, motivations, and value cocreation perceptions on Instagram

open access: yesFrontiers in Communication
PurposeUtilizing the framework of generational cohort theory, this study replicates and extends prior research on Generations X and Y and their brand-related engagement and e-word-of-mouth (eWOM) activities.
Nate S. Fisher, Doyle Yoon
doaj   +1 more source

A nationwide student survey on biochemistry learning resources in Italy

open access: yesFEBS Open Bio, EarlyView.
We conducted a survey among Italian university students to investigate their preferred study materials for biochemistry. We then analyzed the collected data to identify these materials. This information may be valuable to the Biochemistry educational community. The graphical abstract was created with Claude (Opus 5.5; Anthropic, 2026).
Anna Marabotti   +4 more
wiley   +1 more source

A Model for the Burden of Persuasion in Argumentation [PDF]

open access: yes, 2020
This work provides a formal model for the burden of persuasion in legal proceedings. The model shows how the allocation of the burden of persuasion may induce a satisfactory outcome in contexts in which the assessment of conflicting arguments would ...
Roberta Calegari   +3 more
core   +1 more source

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