Results 251 to 260 of about 198,363 (288)
Stigma and illness management among podoconiosis patients in rural Ethiopia: an intersectional-hermeneutic study. [PDF]
Int J Equity HealthAyele B, Tadele G, Engdawork K.
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Impact of food, beverage, and alcohol brand marketing on consumptive behaviors and health in children and adults: A systematic review and meta-analysis. [PDF]
Obes RevBoyland E +11 more
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From Local Crafts to Market Niches: The Marketing Potential of Artisanal Foods in Ukraine. [PDF]
FoodsDanko Y +6 more
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An Update on the Epidemiology of Tusi ("Pink Cocaine"). [PDF]
Curr Addict RepAbukahok N, Fitzgerald ND, Palamar JJ.
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2022
Esta obra tem como objectivo dar a conhecer a investigação na área do Place Branding em países de língua portuguesa e espanhola, em torno de três temáticas: City Branding; Destination Branding e Nation Branding). Surge no âmbito de duas primeiras edições da Conferência Ibero-Americana de Place Branding, organizadas pelo GI em Comunicação Estratégica e ...
Mihalis Kavaratzis, Magdalena Florek
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Esta obra tem como objectivo dar a conhecer a investigação na área do Place Branding em países de língua portuguesa e espanhola, em torno de três temáticas: City Branding; Destination Branding e Nation Branding). Surge no âmbito de duas primeiras edições da Conferência Ibero-Americana de Place Branding, organizadas pelo GI em Comunicação Estratégica e ...
Mihalis Kavaratzis, Magdalena Florek
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Place Branding and Public Diplomacy, 2016
This study examines the perceptions of place brand developers when they are involved in place brand development. This work is focused on three issues: brand identity, brand architecture, and the possible neutrality of place brand developers regarding the territory identities.
Francisco J. Sarabia-Sanchez +1 more
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This study examines the perceptions of place brand developers when they are involved in place brand development. This work is focused on three issues: brand identity, brand architecture, and the possible neutrality of place brand developers regarding the territory identities.
Francisco J. Sarabia-Sanchez +1 more
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2013brand . brand ,
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2021
This chapter provides a new methodological analysis grid on the topic of the variations of identity characteristics that appear on the webpages of country brands, highlighting the theoretical perspectives, strategies, and ways in which brands are built in the socio-cultural environment by their stakeholders or their legal owners and the valences of the
Victor Alexandru Briciu, Arabela Briciu
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This chapter provides a new methodological analysis grid on the topic of the variations of identity characteristics that appear on the webpages of country brands, highlighting the theoretical perspectives, strategies, and ways in which brands are built in the socio-cultural environment by their stakeholders or their legal owners and the valences of the
Victor Alexandru Briciu, Arabela Briciu
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2013
In spite of the long history of places promoting their virtues to visitors, commentators and investors, the concept of place branding is relatively new. In this context, the idea that there should already be a “beyond” might seem hasty. However, we will argue in this chapter that much place branding as it has been practiced has really been place ...
Nicholas Ind, Erling Dokk Holm
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In spite of the long history of places promoting their virtues to visitors, commentators and investors, the concept of place branding is relatively new. In this context, the idea that there should already be a “beyond” might seem hasty. However, we will argue in this chapter that much place branding as it has been practiced has really been place ...
Nicholas Ind, Erling Dokk Holm
openaire +2 more sources
Place branding and place narratives
2017This chapter discusses the potential of narratives in facilitating community engagement through a participative place branding process. Narrative is an important mode through which people construct reality and as such narrative is also implicated in the formation of place.
Lichrou, Maria +3 more
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