Results 121 to 130 of about 5,836 (311)
Agribusiness, EarlyView.ABSTRACT In the agricultural landscape of most developing countries, the last decade has witnessed the expansion of outsourced agricultural extension services. Private firms and nongovernmental organizations focused on delivering agricultural extension and advisory services to farmers have emerged.
Boris D. Soh Wenda +3 more
wiley +1 more source
PENGARUH SIKAP, BRAND CONSCIOUSNESS, PERSEPSI NILAI DAN PRIVATE LABEL BRAND IMAGE PADA NIAT KONSUMEN DALAM MEMBELI PRODUK PRIVATE LABEL BRAND [PDF]
, 2011 Developing the Private Label Brand is a strategy set by retailers to achieve higher profitability. This Private Label Brand is a product brand whose name is taken from the name of the retailer. Hence, researcher wanted to know the influence of attitudes,
, Ike Janita Dewi, Dr., M.B.A. +1 more
core
Agribusiness, EarlyView.ABSTRACT Using survey and discrete choice experiment data, we examined US specialty crop growers' preferences for marketing contract attributes in the context of emerging blockchain‐based technologies and expanding traceability initiatives. Results show that farmers preferred traditional written contracts but might be willing to accept digital ...
Elizabeth Canales +3 more
wiley +1 more source
Private Label and National Brand Pricing and Promotional Strategies in Health Differentiated Product Categories: Canadian Evidence [PDF]
Health Economics and Policy, Marketing,
Anders, Sven, Ahmad, Waseem
core +1 more source
Reasons for variation in SCR for private label brands
European Journal of Marketing, 2013 Purpose – There is increasing managerial and academic interest in understanding behavioural loyalty to private label (PL) brands. A widely used behavioural loyalty measure is share of category requirements, or “SCR”. This study aims to examine why some PLs enjoy higher levels of SCR compared to others.
openaire +2 more sources
Value of Information of Improved Traceability in Fresh Produce Markets
Agribusiness, EarlyView.ABSTRACT Traceability plays an important role in promoting a safe food supply by fostering transparent information exchange along the food supply chain. New technological innovations have the potential to improve traceability outcomes, as greater transparency along the food supply chain can aid in pinpointing precise origins of the contamination ...
Kelsey Vourazeris +2 more
wiley +1 more source
Private labels for premium products: The example of organic food [PDF]
This paper inquires into the tendency of German food retailers to market organic products as private-label products (PLs). After a review of the literature, we present preliminary results of a survey of retailers and processors. 62.5 % of the interviewed
Jonas, Astrid, Roosen, Jutta
core
Private label brand equity: a conceptual framework [PDF]
, 2012 Trabalho apresentado na AMA/ACRA First Triennial Conference, 18-21 de abril de 2012, Seattle, USAThis paper presents a conceptual framework to analyze private label brand equity in a retail context. Several authors proposed brand equity models as Aaker (
Dionísio, Andreia +2 more
core
Consumer perception of private label brands in the Czech Republic
Littera Scripta, 2011 The very tough fight for customers in the retail trade is reflected by the strong growth in the number of products sold under private labels that are currently becoming an important factor in business competitiveness.
Věra Mulačová, Petr Mulač
doaj
Large Language Model in Materials Science: Roles, Challenges, and Strategic Outlook
Advanced Intelligent Discovery, EarlyView.Large language models (LLMs) are reshaping materials science. Acting as Oracle, Surrogate, Quant, and Arbiter, they now extract knowledge, predict properties, gauge risk, and steer decisions within a traceable loop. Overcoming data heterogeneity, hallucinations, and poor interpretability demands domain‐adapted models, cross‐modal data standards, and ...
Jinglan Zhang +4 more
wiley +1 more source