Results 281 to 290 of about 2,310,105 (300)
Some of the next articles are maybe not open access.
The Nature and Benefits of National Brand/Private Label Competition
Review of Industrial Organization, 2004Robert L Steiner
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The effects of organic labels on global, local, and private brands
Journal of Business Research, 2013Hans Bauer
exaly
The Growth of Private Label Brands: A Worldwide Phenomenon?
Journal of International Marketing, 2015Sandra J Milberg
exaly
Food private label brands: the role of consumer trust on loyalty and purchase intention
British Food Journal, 2016Cristina Calvo Porral +1 more
exaly
Competitive advantage, private-label brands, and category profitability
Journal of Marketing Management, 2012Russell Abratt, Paul Dion
exaly
Private label brands: major perspective of two customer-based brand equity models
International Review of Retail, Distribution and Consumer Research, 2014Cristina Calvo Porral +1 more
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Factors affecting attitudes toward private labels and promoted brands
Journal of Marketing Management, 2008Chung-Yu Wang
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Defensive strategy against a private label: Building brand premium for retailer cooperation
Journal of Retailing and Consumer Services, 2017S Chan Choi
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