Results 91 to 100 of about 11,851 (309)
A Relational Insight of Brand Personification in Business-to-Business Markets [PDF]
, 2010 Customers find it difficult to differentiate between competing products based on their functional aspects. The shortening life cycle of products due to quick adoption of technological innovations by competitors makes it difficult for them to identify ...
Michael Bourlakis +7 more
core +1 more source
British Educational Research Journal, EarlyView.Abstract Racial inequalities are pervasive in higher education despite concerted efforts to redress issues of access, progression and continuation. Little attention has been paid to how universities themselves construct race within their policy texts.
Benjamin Hart, Mirna Šumatić
wiley +1 more source
Typology of Cocoa Value Chain Governance in West Sulawesi
International Journal of Agriculture System, 2019 This paper discusses the value chain in cocoa marketing activities that occur in cocoa farmers to cocoa bean processing institutions. The typological approach is carried out to find out the relationships that are established in each chain starting from ...
Astina Astina +2 more
doaj +1 more source
British Educational Research Journal, EarlyView.Abstract Bourdieu's sociological concept of social capital highlights its significance in enabling individuals to access other forms of capital for personal advantage. In the literature on university students' employability, particularly that concerning international and non‐local students, social capital is widely recognised as a key asset, alongside ...
Fang Gao, Thanh Pham
wiley +1 more source
Relational Adaptation in Buyer-Supplier Relationship Management: A Synthesis of Effects of Exchange Hazards, Relational Norms, and Legitimacy [PDF]
Purpose - This paper aims to advance buyer-supplier relationship management research by integrating transaction cost economics, social exchange theory, and institutional theory.
Y. Bao +5 more
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THE INFLUENCE OF MARKETING INNOVATIVENESS AND MARKET SENSING CAPABILITY ON MARKETING PERFORMANCE THROUGH RELATIONAL MARKETING STRATEGY [PDF]
, 2019 Penelitian ini bertujuan untuk menguji model peningkatan marketing performance berdasarkan marketing innovativeness, market sensing capability melalui relational marketing strategy. Teknik pengambilan sampel dengan metode purposive sampling.
NAZAL, TAHWID
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Flexible working and professional relationships in schools: An ecological approach
British Educational Research Journal, EarlyView.Abstract In English schools, the policy environment has recently moved considerably in favour of teachers taking planning, preparation and assessment (PPA) time away from the school site as one approach to flexible working in support of teacher retention.
Victoria Cook +3 more
wiley +1 more source
Tourism and online communication: interactivity and social web in official destination websites
Communication & Society (Formerly Comunicación y Sociedad), 2015 Websites are an important communication tool in destination branding. This study analyses the relational nature of 87 official destination websites (ODWs) according to two parameters: interactivity, whose link to ODWs has been highlighted in several ...
José Fernández-Cavia +1 more
doaj +1 more source
British Educational Research Journal, EarlyView.Abstract The global teacher shortage continues to intensify, with disparate impacts across geographic and socio‐economic communities. In Queensland, Australia, where this study originates, post‐COVID teacher shortages have intensified workforce pressures, leaving several regional, rural and remote schools as some of the ‘hardest‐to‐staff’ in the ...
Matthew Readette +5 more
wiley +1 more source
Potential effects of psychological reactant consumers on relationships marketing programmes [PDF]
This conceptual article presents the current criticisms to relationship marketing and important concepts developed in the psychology to understand consumer reactance toward services packaged as formal contracts.
Isabelle Prim-Allaz, Denis Darpy
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