Results 81 to 90 of about 1,714,033 (301)
New tools of relationship marketing for innovative projects of machine-building enterprises: crowdsourcing and crowdfunding [PDF]
Marketing i Menedžment Innovacij, 2015 The aim of the article. The aim of the article is justification of theoretical provisions for determining the nature and use of relationship marketing in innovative projects of machine-building enterprises. The results of the analysis. Today there are a
N.B. Kolotova
doaj
, 2022 Lo sviluppo delle tecnologie digitali è alla base di una profonda trasformazione delle imprese e, in particolare, del marketing. Centrale risulta essere l’impatto di tali tecnologie sull’organizzazione, nel segno di una crescente tensione verso la ...
Maria Vernuccio +2 more
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Journal of the Association for Information Science and Technology, EarlyView.Abstract Algorithmic platforms are reshaping how people work and how human activity is rendered intelligible within data‐intensive systems. This paper argues that Heidegger's philosophy of technology, specifically Ge‐stell (enframing) and Poiesis (bringing‐forth), offers information science a conceptual vocabulary for understanding both algorithmic ...
Fred Fonseca
wiley +1 more source
British Educational Research Journal, EarlyView.Abstract Quality in early childhood education and care (ECEC) is a contested concept and has generally been conceptualised by inter‐related indicators such as staff qualifications, educational environment, policy or child‐to‐staff ratios. There has been a more limited emphasis on how young children might perceive and experience quality.
Nikki Fairchild, Éva Mikuska
wiley +1 more source
تحقیقات بازار یابی نوین, 2016 Research in marketing suggests that “collaborative communication” is important for firms to sustain competitive advantage, especially in industrial markets. This study integrates “relational” and “resource-based views”
hanieh nasiri +2 more
doaj
MARKETING IN SPORT AND RELATIONAL MARKETING IN SPORT
SEA: Practical Application of Science, 2018 Due to the special attention it receives in society, sport has ceased to be a preoccupation like any other and started having a separate place in people's minds. As a consequence, sport marketing is also a hub of interest for both researchers and practitioners.
Corina ȚIFREA +2 more
openaire +1 more source
THE RELEVANCE OF MACNEIL'S RELATIONAL NORMS TO UNDERSTAND THE EXIT OF A INTERORGANIZATIONAL RELATIONSHIP [PDF]
Relationship marketing has been gaining an increasing interest in the marketing community for the past ten years. Some authors define relationship building and management as the core of the marketing process (Grönroos, 1994), others view it as a way to ...
Isabelle Prim-Allaz, Jean Perrien
core
RELATIONSHIP MARKETING: THE INFLUENCE OF DIFFERENT LEVEL OF SERVICE CHARACTERISTICS AND PERSONAL INVOLVEMENT TOWARDS CONSUMERS\' RELATIONAL RESPONSE BEHAVIORS [PDF]
, 2013 RELATIONSHIP MARKETING: THE INFLUENCE OF DIFFERENT LEVEL OF SERVICE CHARACTERISTICS AND PERSONAL INVOLVEMENT TOWARDS CONSUMERS\' RELATIONAL RESPONSE BEHAVIORS - Relationship marketing, personal involvement, service characteristics, perceived relational ...
SETIAWAN, DAVID
core
International Market Entry Strategies: Relational, Digital, and Hybrid Approaches [PDF]
, 2018 The adoption of digital communications, facilitated by Internet technology, has been among the most significant international business developments of the past 25 years.
Robert W. Palmatier +14 more
core +1 more source
Listening to Hong Kong children's perspectives through pretend play
British Educational Research Journal, EarlyView.Abstract Quality in early childhood education and care (ECEC) has become an increasing concern in recent years. The issue has been regularly discussed by different stakeholders. However, the rising concern regarding quality in ECEC has not seriously taken into account children's perspectives.
Suzannie K. Y. Leung
wiley +1 more source