Results 61 to 70 of about 1,714,033 (301)

Relational marketing for internationalization in higher education institutions [PDF]

open access: yes, 2018
This paper aims to describe Relational Marketing for strengthening the Internationalization in Higher Education Institutions (HEIs) of the Colombian Caribbean, using a quantitative paradigm and a nonexperimental field design.
Palacio De La Cruz, Stefany   +1 more
core   +1 more source

How Media Represent Australian Indigenous Business: Comparing Australian and International Coverage

open access: yesAustralian Journal of Social Issues, EarlyView.
ABSTRACT Media representations of Indigenous business shape public perceptions, investor confidence and consumer demand, influencing how Indigenous enterprises are valued and understood. This Indigenous‐led study systematically reviews grey literature on Australian Aboriginal and Torres Strait Islander businesses published between 2006 and 2024 ...
Maria Raciti   +3 more
wiley   +1 more source

New Mobile Marketing Capabilities of the Android Platform

open access: yesManagerial Economics, 2012
Rapid development of the intelligent mobile devices such as smartphones and tablets created numerous opportunities for new forms of both mobile marketing and marketing in general.
Piotr Gurgul
doaj   +1 more source

Multidimensional Aspects of Final Purchasers’ Marketing Activity in the Conditions of Dynamic Market Changes

open access: yesFolia Oeconomica Stetinensia, 2020
Research background: The results of the analysis of the world literature on marketing and management indicate a cognitive gap and research one regarding the forms of marketing activity of final purchasers and its image-related and relational aspects as ...
Baruk Agnieszka Izabela
doaj   +1 more source

Evolutions in food marketing, quantifying the impact, and policy implications

open access: yes, 2013
A case study on interactive digital marketing examined the adequacy of extant policy controls and their underpinning paradigms to constrain the effects of this rapidly emerging practice.
Cairns, Georgina
core   +1 more source

Converting relational databases into object relational databases [PDF]

open access: yes, 2010
This paper proposes an approach for migrating existing Relational DataBases (RDBs) into Object-Relational DataBases (ORDBs). The approach is superior to existing proposals as it can generate not only the target schema but also the data instances.
Ali, Akhtar   +5 more
core   +2 more sources

A National Survey of Informal Supporters' Experiences and Views of Behaviour Support Practitioners in the National Disability Insurance Scheme

open access: yesAustralian Journal of Social Issues, EarlyView.
ABSTRACT This study examines informal supporters' experiences and views of NDIS behaviour support practitioners, including engagement, information needed to support selection, and perceptions of practitioners' knowledge, skill, and practice. It reports data from a cross‐sectional online survey of 123 informal support providers of participants receiving
Alinka Fisher   +7 more
wiley   +1 more source

IS IT A RELATIONAL MARKETING STRATEGY? CLUSTER ANALYSIS @UNIVERSITASMERCUBUANAJAKARTA FACEBOOK POST AND COMMENT

open access: yesMIX: Jurnal Ilmiah Manajemen, 2016
: The objective of the research is to analyze the relational marketing strategy from the application of new media facebook in the private university Facebook account @universitasmercubuanajakarta.
Arissetyanto Nugroho   +3 more
doaj  

Marketing Approach in the Management of Higher Education Institutions [PDF]

open access: yesBuletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice, 2011
The purpose of this paper is to present relevant aspects of the marketing approach of the universities’ activities in the current market conditions of higher education institutions.
Mihaela DIACONU, Amalia PANDELICĂ
doaj  

Strategic views regarding the relationship marketing approach and the transactional marketing approach within the financial and banking segment [PDF]

open access: yes
The study discusses the strategic aspects of relational marketing in the financial and banking sector, from the point of view of the influences the field is subject to, and based on the theoretical advances in the domain.
Alina Filip, Nicolae Al. Pop
core  

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