Results 51 to 60 of about 1,714,033 (301)
ENCOURAGING RELATIONAL MARKETING IN THE WELLNESS AND THERMALISM SEGMENTS
The article is dedicated to a tourism segment, especially health, wellness and thermal tourism that are becoming an increasingly popular option for visitors looking to access procedures that are seemingly unavailable to them in their home countries due ...
Bruno Barbosa Sousa, César Barros
doaj +1 more source
Keys to Relational Competence in Internal Marketing [PDF]
The paper explores the concept of internal market orientation (IMO) which enables the identification of intra-organisational exchanges in working relationships between employees and the organisation’s managers, and in particular, relationships between ...
Gray, David, Carter, L, Murray, Peter A
core
ABSTRACT This study employs an intersectionality‐informed latent class analysis (LCA) to examine the hidden diversity of discouraged workers in Australia. Drawing on nationally representative data from the Household, Income and Labour Dynamics in Australia Survey, we identified six empirically distinct subgroups defined by intersecting demographic and ...
Sora Lee, Woojin Kang
wiley +1 more source
A survey on the effects of aggressive marketing, price leadership and product focus on marketing channels in relationship-oriented marketing [PDF]
In this paper, we have performed a survey to study the effects of aggressive marketing, price leadership and product focus on marketing channels in relationship-oriented marketing. The study adopts a model developed earlier by Rokkan and Haugland (2002) [
Ali Ghanbarzad +2 more
doaj +1 more source
Barriers and Enablers for Effective Support Coordination in the National Disability Insurance Scheme
ABSTRACT Support coordinators act as intermediaries between the National Disability Insurance Scheme (NDIS) and participants, facilitating access to funded supports. To optimise outcomes, they must navigate NDIS complexities, identify services that meet individual needs and engage with diverse stakeholders.
Sharyn McDonald +3 more
wiley +1 more source
ABSTRACT Australian local governments are facing intensifying pressures to respond to worsening visible homelessness. This paper presents one of the first national studies on how local governments are responding to these pressures, and the first since the onset of the post‐pandemic housing crisis.
Andrew Clarke +3 more
wiley +1 more source
‘Shelter is a Dignity’: Rental Racism, Stress and Housing (In)justice
ABSTRACT Australia's private rental sector is in crisis, and culturally and racially minoritised renters face compounded harms through both covert and everyday direct forms of rental racism. Drawing on five community‐based focus groups in Melbourne (n = 37), the paper explores how racism manifests across the rental pathway and how it structures the ...
Erika Martino +3 more
wiley +1 more source
ABSTRACT Nations manufacture non‐belonging of temporary migrants through policy frameworks that produce exclusion. This precarity maximises the economic benefit of temporary migrant labour by minimising their political, social and legal rights. In this paper, we examine how non‐belonging targeting Working Holiday Makers (WHMs) is manufactured in ...
Donna James, Alanna Kamp
wiley +1 more source
HİZMET SEKTÖRÜNDE İLİŞKİ PAZARLAMASI
Pazarlama ilişkisel pazarlama olarak adlandırılan yeni bir paradigmayla karşı karşıyadır. İlişki pazarlaması kavramı, son yıllarda pazarlama teori ve uygulamalarında yükselen aynı zamanda ilgi toplayan bir konu olmasına rağmen, dayandığı ana düşünce ...
Şükran Karaca
doaj +2 more sources
Relational political marketing communication
Political marketing communication has developed beyond simply selling a product, with a greater strategic focus on relationship building between politicians and the public.
Elder, Edward +3 more
core +1 more source

