Results 1 to 10 of about 102,089 (186)

Transforming traditional CRM into social CRM: An empirical investigation in Iraqi healthcare industry [PDF]

open access: yesHeliyon, 2021
The unprecedented growth of social media usage questions the conventional customer relationship management (CRM). Social CRM strategy is a novel version of CRM empowered by social media technology that offers a new way of managing relationships with ...
Abdullah Nabeel Jalal   +2 more
doaj   +2 more sources

From CRM to Social CRM and FRM [PDF]

open access: yesAnnals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics, 2016
C-R-M stands for Customer Relationship Management. At its simplest, a CRM system allows businesses to manage business relationships and the data and information associated with them.
Maria Cristina ENACHE   +2 more
doaj   +1 more source

Promoting social cohesion, compassion and forgiveness among Rwandan survivors and perpetrators through community resiliency model training: a longitudinal randomized comparison study [PDF]

open access: yesEuropean Journal of Psychotraumatology
Introduction: The 1994 genocide against the Tutsi severely broke Rwandan society, leaving deep family and societal scars. Efforts to restore resilience and social cohesion hold promise but continue to face significant challenges.
Samuel Habimana   +4 more
doaj   +2 more sources

CRM to Support International Relationships in a Global Society [PDF]

open access: yesSHS Web of Conferences, 2021
Research background: Competitive pressure and high customer expectations lead to the use of new innovations for communication with customers. In many cases, this communication is based on CRM systems.
Janakova Milena
doaj   +1 more source

Factors affecting repurchase intention with customer engagement as intervening variables in B2B context

open access: yesMednarodno Inovativno Poslovanje, 2023
Purpose: The goal of this research is to learn more about the impact of customer satisfaction., social CRM, customer perceived value, on repurchase intention.
Negina Kencono Putri   +1 more
doaj   +1 more source

The Community Resiliency Model, an interoceptive awareness tool to support population mental wellness

open access: yesCambridge Prisms: Global Mental Health, 2023
The objective of this article is to describe the Community Resiliency Model (CRM)®, a sensory-focused, self-care modality for mental well-being in diverse communities, and CRM’s emerging evidence base and neurobiological underpinnings as a task-sharing ...
Linda Grabbe   +2 more
doaj   +1 more source

Social Customer Relationship Management: A Case Study

open access: yesInternational Journal of Entrepreneurial Knowledge, 2017
Social Customer Relationships Management (CRM) is a current business trend providing new channels of two-way communication with customers through social media sites, such as Facebook, Twitter etc.
Paliouras Konstantinos   +1 more
doaj   +1 more source

Social Customer Relationship Management

open access: yesInternational Journal of Entrepreneurial Knowledge, 2017
Social Customer Relationships Management (CRM) is a current business trend providing new channels of two-way communication with customers through social media sites, such as Facebook, Twitter etc.
Konstantinos Paliouras   +1 more
doaj   +1 more source

The interaction of social CRM between CRM performance and marketing performance in hotels [PDF]

open access: yesInternational Journal of Data and Network Science, 2021
In recent times, there has been a significant decline in hotel occupancy rates, and this is primarily due to marketing performance. Hoteliers and the decision-makers are thus seeking new strategies to increase occupancy rates by enhancing marketing ...
Jassim Ahmad Al-Gasawneh   +6 more
doaj   +1 more source

Social customer relationship management: taking advantage of Web 2.0 and Big Data technologies [PDF]

open access: yes, 2016
The emergence of Web 2.0 and Big Data technologies has allowed a new customer relationship strategy based on interactivity and collaboration called Social Customer Relationship Management (Social CRM) to be created.
Chalmeta, Ricardo, Orenga Roglá, Sergio
core   +2 more sources

Home - About - Disclaimer - Privacy