Sounds Sweet: Sound Reduplication in Brand Names Enhances Sweet Taste Expectations
Psychology &Marketing, EarlyView.ABSTRACT The association between brand name sounds and taste perception is an emerging area of interest in marketing research. This study aims to demonstrate the role of sound‐evoked cuteness in the expectation of sweet taste. Across seven studies (including two supplementary studies), our findings revealed that sound reduplication in brand names is ...
Kosuke Motoki +2 more
wiley +1 more source
O impacto do Modelo Touchpoints: das representações do educador de infância à construção de uma parentalidade confiante [PDF]
, 2015 Na esteira dos estudos sobre a relação creche-família e sobre o modelo Touchpoints, surgiu o interesse de elaborar uma investigação-ação, na qual se pretende implementar práticas reflexivas Touchpoints e avaliar o seu impacto na satisfação dos pais, das ...
Castelão, Ana Sofia +2 more
core
Psychology &Marketing, EarlyView.ABSTRACT Artificial intelligence (AI) is rapidly reshaping modern marketing practice, yet whether this technology will ultimately advance or hinder diversity, equity, and inclusion in the marketplace remains unknown. On the one hand, AI promises to deliver better, more powerful services and products to a wider customer base. On the other hand, however,
Darius‐Aurel Frank +4 more
wiley +1 more source
Achieving Excellence through Memorable Traveler Experience and Challenges,Opportunities and Solutions for Romanian Travel and Hospitality Industry [PDF]
Hospitality industry is probably the fastest growing one in the world. The tourism company should endeavour to shape the overall perception of value in this industry. What matters is the provision of experiences, but not services.
MONICA PAULA RATIU +2 more
core
Touchpoints: parents and nurses perceptions and satisfaction [PDF]
, 2016 O apoio prestado às famílias que vivenciam a parentalidade deve basear-se numa relação de confiança entre enfermeiros e pais. A satisfação dos clientes e dos enfermeiros durante a prestação de cuidados assume grande relevância e pode ser considerada um ...
Figueiredo, Maria Céu Barbieri- +2 more
core
GASCAP: Accelerating Adsorption Evaluation Using Graph Voronoi Diagram and Machine Learning Method
Materials Genome Engineering Advances, EarlyView.GASCAP achieve comprehensive evaluations of adsorption on solid surfaces in high‐throughput way. ABSTRACT Adsorption on a solid surface is a significant chemical process in the fields of gas sensors, solid catalysts, hydrogen storage materials, and ion batteries.
Wencai Yi +5 more
wiley +1 more source
Policy and Practice Brief: The Transition from Disability Benefits to Retirement Benefits [PDF]
, 2004 The transition from being considered a “person with a disability” to a “retired individual” is becoming an increasingly important issue worth more study.
Benbow, John
core +1 more source
More than meets the eye: The hidden burden of temporary feeding tubes on children and their families
Nutrition in Clinical Practice, EarlyView.Abstract Background Although pediatric temporary (e.g., nasogastric) feeding tubes are widely used for short‐term nutrition support, family impacts remain poorly defined. Research from long‐term (e.g., gastrostomy) feeding tubes does not generalize because management and burdens differ. This study aimed to explore the financial, time and family burdens
Claire Reilly +5 more
wiley +1 more source
Digital customer experience: the risk of ignoring the non-digital experience
International Journal of Industrial Engineering and Management, 2019 Digital technology can change the customer journey from a regular customer experience (CX) into a digital CX where touchpoints are supported by digital means.
Marcel Weber, Christos G. Chatzopoulos
doaj +1 more source
Inspiring the next generation of plant scientists: What we learned from 421 plant biologists
PLANTS, PEOPLE, PLANET, EarlyView.Addressing biodiversity and climate crises requires a new generation of plant scientists, yet interest in plant‐related careers is declining globally. A survey of 421 plant biologists revealed that the primary driver of pursuing botany is an emotional connection, curiosity, and appreciation for plants, often stimulated by hands‐on experiences and ...
Joanna Kacprzyk, Rainer Melzer
wiley +1 more source