Results 81 to 90 of about 1,402 (182)

Regulation of distance selling methods

, 2014
This paper examines New Zealand’s distance selling regulation, in particular the changes made in the course of the recent consumer law reform. First, the paper assesses the reforms with regard to telemarketing. While some criticism is expressed as to the
Suter, Benjamin
core   +2 more sources

Consumer behavior in a multichannel context and its managerial implications [PDF]

, 2021
The dissertation project consists of four papers. Two papers are concerned with multichannel customer behavior: (a) drivers of competitive webrooming and (b) profitability effects of offline channel additions.
Bornschein, Rico
core   +1 more source

Pengaruh persepsi manfaat, showrooming, dan webrooming terhadap niat menggunakan omnichannel: Peran moderasi persepsi risiko

Jurnal Manajemen Bisnis dan Kewirausahaan
With the spread of omnichannel in the retail world, offline store is no longer the center for selling products because many consumers feel that shopping online is easier and more comfortable.
Deatri Arumsari Agung, Roy Stefanus Wibowo, Elisabeth Supriharyanti   +2 more
semanticscholar   +1 more source

Customer segmentation and perception of service quality in digital tourism

Entrepreneurship and Sustainability Issues
Digital communication plays an essential role in shaping customer experience and satisfaction in tourism. This paper focuses on the perception of communication effectiveness and service quality in the context of digital tourism.
Radovan Bačík, Jaroslava Gburova, Katarina Melasova, Petra Motyckova   +3 more
doaj   +1 more source

Tüketicilerin Webrooming ve Showrooming Eğilimleri ile Satın Alma Niyetleri Arasındaki İlişkide Marka Güvenirliğinin Aracı Rolü (The Mediating Role of Brand Trustworthiness in the Relationship Between Consumers Webrooming and Showrooming Tendencies and Purchase Intentions)

Journal of Business Research - Turk
Amaç –Araştırma, tüketicilerin webrooming ve showrooming eğilimlerinin satın alma niyetleri üzerindeki etkisini analiz ederken, marka güveninin bu ilişkideki aracı rolünü de değerlendirmeyi amaçlamaktadırYöntem –Araştırma kapsamında elde edilen veriler ...
Şeyda Ok, Sena Altın
semanticscholar   +1 more source

Peran Mediasi Sikap terhadap Faktor-Faktor yang Mempengaruhi Perilaku Webrooming (Studi pada Konsumen Webrooming di Purwokerto) [PDF]

, 2023
Penelitian ini merupakan penelitian survey pada konsumen webrooming di kota Purwokerto. Dengan menggunakan Theory of Planned Behaviormenawarkan landasan yang layak untuk memahami apa yang mendorong konsumen untuk terlebih dahulu melakukan kunjungan yang ...
YORINDASARI, Sekar
core  

Analysis of retail sector research evolution and trends during COVID-19. [PDF]

Technol Forecast Soc Change, 2023
Gupta BB, Gaurav A, Panigrahi PK.
europepmc   +1 more source

KOLAYLIK FAKTÖRÜNÜN TÜKETİCİLERİN ARAŞTIRMA ALIŞVERİŞİ (SHOWROOMİNG /WEBROOMİNG) DAVRANIŞI ÜZERİNE ETKİSİ

Doğuş Üniversitesi Dergisi
Bu çalışmanın temel amacı, perakendecilerin tüketicilere kesintisiz bir deneyim sunmak için omni-channel stratejilerini kullanmaya çalıştığı bir ortamda, webrooming ve showrooming davranışlarını etkileyen kolaylık unsurlarını belirlemektir.
Deniz Hasipek, Özge Baruönü
semanticscholar   +1 more source

Beyond Linearity: A Moderated Mediated Model of Service Journey Quality with Symmetrical and Asymmetrical Approaches

SAGE Open
The current study addresses central aspects of the omnichannel fast fashion retailing consumer journey. How does Service Journey Quality (SJQ) as a multidimensional construct (including Seamlessness, Coherence, and Personalization) impact consumer ...
Naimah Khan, Shazia Faiz
doaj   +1 more source

Configurational analysis of conditions influencing customers' channel switching intention in omnichannel retailing: a fuzzy-set analysis. [PDF]

Qual Quant, 2023
Van Nguyen AT, Halibas AS, McClelland R, Thuan NH.   +3 more
europepmc   +1 more source