Results 151 to 160 of about 5,030,655 (363)
Brands Take a Stand for Good: The Effect of Brand Activism on Social Media Engagement [PDF]
, 2019 Brands are entering an era where brand activism and corporate social responsibility strategies are holding a large influence on consumer purchase decision making, rather than the traditional brand product marketing.
Gray, Alexis A
core +2 more sources
Molecular Oncology, EarlyView.Chronic TGF‐β exposure drives epithelial HCC cells from a senescent state to a TGF‐β resistant mesenchymal phenotype. This transition is characterized by the loss of Smad3‐mediated signaling, escape from senescence, enhanced invasiveness and metastatic potential, and upregulation of key resistance modulators such as MARK1 and GRM8, ultimately promoting
Minenur Kalyoncu +11 more
wiley +1 more source
ANALISIS PENGARUH KESADARAN MERK, PERSEPSI KUALITAS, DAN ASOSIASI MERK TERHADAP LOYALITAS PELANGGAN SABUN CUCI MERK SO KLIN [PDF]
, 2015 The research was conducted regarding to the stagnant condition of brand value survey result of So Klin detergent product for three years continually. Accordingly it is necessary to find out what factors might interfere the loyalty of the consumer of ...
PRAMUDEWA, Dian Gamma, SUTOPO , Sutopo
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The influence of cause marketing associations on product and cause brand value [PDF]
, 2008 Walter Wymer, Sridhar Samu
openalex +1 more source
Molecular Oncology, EarlyView.This study highlights the importance of multi‐omic analyses in characterizing colorectal cancers. Indeed, our analysis revealed a rare CMS1 exhibiting dampened immune activation, including reduced PD‐1 expression, moderate CD8+ T‐cell infiltration, and suppressed JAK/STAT pathway.
Livia Concetti +10 more
wiley +1 more source
Retail store design and environment as branding support in the services marketing [PDF]
The services are intangibles, therefore their quality is difficult to be evaluated by the client and building a strong brand image is a challenging task.
Catalin M. BARBU, Tudor Nistorescu
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Analisa Pengaruh Ekuitas Merek terhadap Keputusan Pelanggan Membeli Kartu AS Telkomsel di Palembang [PDF]
, 2013 Penelitian ini  dilakukan dengan tujuan untuk mengetahui seberapa besar pengaruh brand equity Kartu AS terhadap keputusan pembelian dan  mengetahui faktor apa yang paling berpengaruhi dari dimensi brand equity Kartu AS terhadap keputusan pembelian ...
KHOLID, K. (KHOLID), NAZARUDDIN, A. (A)
core
Molecular Oncology, EarlyView.Alectinib resistance in ALK+ NSCLC depends on treatment sequence and EML4‐ALK variants. Variant 1 exhibited off‐target resistance after first‐line treatment, while variant 3 and later lines favored on‐target mutations. Early resistance involved off‐target alterations, like MET and NF2, while on‐target mutations emerged with prolonged therapy.
Jie Hu +11 more
wiley +1 more source
Measuring asymmetries in brand associations using correspondence analysis [PDF]
Correspondence analysis is introduced in the brand association literature as an alternative tool to measure dominance, for the particular case of free choice data.
Anna Torres, Michael Greenacre
core
Pengaruh Ekuitas Merek Terhadap Keputusan Pembelian (Survei Pada Pembeli Oppo Smartphone Di Counter Handphone Matos) [PDF]
, 2016 The purpose of this study was to determine the influence between variables Brand Equity to Purchase Decision Structure and determine the dominant influence of variables. The sample of 100 people. The samples in this study using purposive sampling.
Alfionita, C. M. (Cindy) +2 more
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