Results 101 to 110 of about 176,448 (310)
Comparing Emotional Brand Attachment in Small-Group and Network-Based Brand Communities
Emotional brand attachment is a key driver of long-term consumer–brand relationships, yet limited research has examined how different brand community structures foster such attachment.
Yi-Ying Linda Yu, Wen-Cheng Lin
doaj +1 more source
Derivation and characterization of retinal pigment epithelium from urine‐derived iPSCs
Age‐related macular degeneration causes vision loss via RPE dysfunction and loss. Traditional iPSC therapies rely on invasive biopsies, limiting scalability. Here, we utilize urine‐derived stem cells as an accessible source to generate u‐iPSCs, successfully differentiated into pigmented RPE. This “Urine‐to‐Retina” platform provides a promising path for
Daniella Beiner +7 more
wiley +1 more source
Brand Loyalty- Impact of Cognitive and Affective Variables [PDF]
Studies on brand loyalty typically focus on the behavioural side of brand loyalty or on the attitudinal side. Rare are the studies that examine simultaneously both components of brand loyalty.
Azza TEMESSEK, Mourad TOUZANI
core
Pharmacological inhibition of PERK in a DEN‐induced mouse model of liver cancer does not reduce tumor burden but alters cellular stress signaling. Despite blocking PERK activity, downstream stress responses, including CHOP expression, remain active, suggesting compensatory mechanisms within the unfolded protein response that may influence tumor ...
Ada Lerma‐Clavero +5 more
wiley +1 more source
COVID – 19 pandemic comes up with chaos everywhere, especially in the economy. So much shifting has been occurring; the digital market is one of many things that a company should strive for, an example of shifting amidst the COVID – 19 pandemic.
Suryono I.A. +2 more
doaj +1 more source
Consumption authenticity in the age of the sharing economy: The key to creating loyal customers who love your brand [PDF]
Airbnb continues to gain popularity as an accommodation alternative to hotels, with the authenticity of the consumption experience being a critical differentiating factor.
Hanks, L., Mody, Makarand
core +1 more source
UiO‐66(Zr) metal–organic frameworks are chemically stable, biocompatible, and highly tunable nanomaterials. Their modular structure enables controlled drug delivery, multimodal bioimaging, and light‐activated photodynamic therapy, supporting integrated diagnostic and therapeutic (theranostic) applications in cancer and biomedical research.
Veronika Huntošová +2 more
wiley +1 more source
Customer-based brand equity and eWOM: the mediating effect of brand attachment in higher education
The study aims to examine the relationship between customer-based brand equity, brand attachment, and electronic word-of-mouth in the context of higher education.
Juan O′Brien Cáceres +1 more
doaj +1 more source
ROMANCING WITH A BRAND: A CONCEPTUAL ANALYSIS OF ROMANTIC CONSUMER-BRAND RELATIONSHIP [PDF]
The objective of the article is to investigate the structure of individual’s emotional relationship with any brand, associated antecedents and consequences based on prior literature review.
Abhigyan SARKAR
core
An Examination of How Much Product Extensions Play A Role In Fandom [PDF]
Executive Summary The purpose of this study was to determine if product extensions played a role in fandom so sport organizations could see what extensions they could use to gain more fans, generate revenue, and enhance their relationships with their ...
Swatt, Skylar
core +1 more source

