Remote Assessment of Ataxia Severity in SCA3 Across Multiple Centers and Time Points
ABSTRACT Objective Spinocerebellar ataxia type 3 (SCA3) is a genetically defined ataxia. The Scale for Assessment and Rating of Ataxia (SARA) is a clinician‐reported outcome that measures ataxia severity at a single time point. In its standard application, SARA fails to capture short‐term fluctuations, limiting its sensitivity in trials.
Marcus Grobe‐Einsler +20 more
wiley +1 more source
THE IMPORTANCE OF BRAND AWARENESS IN CONSUMERS’ BUYING DECISION AND PERCEIVED RISK ASSESSMENT [PDF]
Brand awareness, as one of the fundamental dimensions of brand equity, is often considered to be a prerequisite of consumers’ buying decision, as it represents the main factor for including a brand in the consideration set.
Ovidiu I. MOISESCU
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ANALISIS BRAND AWARENESS POLITEKNIK HARAPAN BERSAMA (Studi Kasus pada Masyarakat Kota Tegal)
Tujuan penelitian ini adalah untuk mengetahui posisi brand awareness Politeknik Harapan Bersama ditinjaudari aspek top of mind, brand recall, brand recognition dan unaware of brand di benak masyarakat KotaTegal.
Hetika Hetika +2 more
doaj +1 more source
The Impact of Brand Awareness and Country of Origin in the Advertising Effectiveness of Greek Food Products in the United Kingdom: The Case of Greek Yogurt. [PDF]
Karagiannis D +3 more
europepmc +1 more source
ABSTRACT Introduction Progressive Supranuclear Palsy (PSP) is a neurodegenerative ‘tauopathy’ with predominating pathology in the basal ganglia and midbrain. Caudal tau spread frequently implicates the cerebellum; however, the pattern of atrophy remains equivocal.
Chloe Spiegel +8 more
wiley +1 more source
A BRAND TRIANGLE MODEL to AVOID BRANDING MYOPIA [PDF]
This article takes the metaphor of myopia to explain the most limited vision of brand, understood as the identifying sign of a product. As brand is a sign, we turn to semiotics, the science of signs, in order to apply a model which broadens the concept ...
Paulo Lencastre, Ana Côrte-Real
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The study discusses social media, especially Instagram, which is now used as one of the main sources for finding information. Instagram is currently a platform that must be owned by companies as a branding medium.
Evi Zulfiah +2 more
doaj +1 more source
Impact of perceived diagnosticity on live streams and consumer purchase intention: streamer type, product type, and brand awareness as moderators. [PDF]
Liu D, Yu J.
europepmc +1 more source
CX3CL1 in Early Detection of Alzheimer's Disease: Plasma Dynamics Across Age and Disease Stages
ABSTRACT Backgrounds Alzheimer's disease (AD) is characterized by amyloid‐beta plaques, tau tangles, and neuroinflammation. C‐X3‐C motif chemokine ligand 1 (CX3CL1, also known as fractalkine), a neuroimmune chemokine implicated in AD pathogenesis, shows inconsistent alterations in plasma/serum across studies.
Ling Wang +6 more
wiley +1 more source
Brand mergers: Examining consumer response to name and logo design [PDF]
It is critical to investigate reactions to the various name and logo redeployment alternatives available in the context of a brand merger. Yet research on this topic is relatively limited.
Patrício Costa +3 more
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