Results 131 to 140 of about 395,957 (343)
The impact of step-down line extension on consumer-brand relationships: A risky strategy for luxury brands [PDF]
, 2011 Cahiers de recherche 2011-07 E3This paper analyzes the role of the brand concept (luxury vs. non-luxury) in the impact of step-down line extension on consumer-brand relationships.
Magnoni, F. +2 more
core +2 more sources
Molecular Oncology, EarlyView.We have established a humanized orthotopic patient‐derived xenograft (Hu‐oPDX) mouse model of high‐grade serous ovarian cancer (HGSOC) that recapitulates human tumor–immune interactions. Using combined anti‐PD‐L1/anti‐CD73 immunotherapy, we demonstrate the model's improved biological relevance and enhanced translational value for preclinical ...
Luka Tandaric +10 more
wiley +1 more source
Identitätsorientierte Markenführung im Dienstleistungsbereich am Beispiel der Versicherungsbranche: Eine explorative Studie [PDF]
, 2012 Im Mittelpunkt des Beitrages steht die Frage, inwieweit die identitätsorientierte Markenführung in der Versicherungsbranche Einzug erhalten hat und wie sie umgesetzt werden sollte.
Kalka, Regina +1 more
core
Molecular Oncology, EarlyView.In the present work, we have identified a transcriptional signature based on the differential expression of six genes (BCL2&MAST4, HSH2D&LAT2, METRN&PITPNM2) that would facilitate the early detection of T‐cell acute lymphoblastic leukemia (T‐ALL) patients prone to a poor treatment response and could be implemented at diagnosis, along with other risk ...
Antonio Lahera +11 more
wiley +1 more source
Sales Promotion and Consumer Loyalty: A Study of Nigerian Tecommunication Industry [PDF]
, 2011 In today’s competitive business world customers are considered to be kings. Customers have several choices to make among alternative products, and they exercise a high level of influence in the market with respect to product size, quality and price ...
Oyeniyi, Omotayo
core
CCDC80 suppresses high‐grade serous ovarian cancer migration via negative regulation of B7‐H3
Molecular Oncology, EarlyView.PAX8 is a lineage‐specific master regulator of transcription in high‐grade serous ovarian cancer (HGSC) progression. We show for the first time that PAX8 facilitates proliferation and metastasis by repressing the cell autonomous tumor suppressor CCDC80 and inducing B7‐H3 expression.
Aya Saleh +12 more
wiley +1 more source
, 2017 Trust is at the heart of ongoing relationships amongst people, but also with brands and companies. It has become a hot topic (Connelly, 2017, Huffington, 2015), particularly given the increasing media coverage of breakdowns in customer trust in well ...
Mitchell, Sarah Mitchell
core
MIX: Jurnal Ilmiah Manajemen, 2017 . Based on the theory of brand relationship quality and relationship marketing (RM), the aim of this research is to explore the relationship between strategy of brand relationship quality, brand commitment, and brand love in achieving brand loyalty for ...
Sahnaz Ubud, Suzan Ubud
doaj
Hijacking emergency granulopoiesis: Neutrophil ontogeny and reprogramming in cancer
Molecular Oncology, EarlyView.Neutrophils are highly plastic innate immune cells; their functions in cancer extend beyond the tumour microenvironment. This Review summarises current understanding of neutrophil maturation and heterogeneity and highlights tumour‐induced granulopoiesis as a systemic programme that expands immature, immunosuppressive neutrophils via tumour‐derived ...
Gabriela Marinescu, Yi Feng
wiley +1 more source