Results 121 to 130 of about 7,210,379 (342)

Brand experience, trust components, and customer loyalty: Sustainable Malaysian SME brands study [PDF]

, 2015
Small and medium enterprises (SMEs) have been competing for survival in the business arena among established organizations.Competitive food service business today requires a unique and lasting brand experience to capture customer loyalty.Despite that ...
Md. Salleh, Salniza, Ong, Chuan Huat, Yusoff, Rushami Zien   +2 more
core   +1 more source

Establishment of a humanized patient‐derived xenograft mouse model of high‐grade serous ovarian cancer for preclinical evaluation of combination immunotherapy

Molecular Oncology, EarlyView.
We have established a humanized orthotopic patient‐derived xenograft (Hu‐oPDX) mouse model of high‐grade serous ovarian cancer (HGSOC) that recapitulates human tumor–immune interactions. Using combined anti‐PD‐L1/anti‐CD73 immunotherapy, we demonstrate the model's improved biological relevance and enhanced translational value for preclinical ...
Luka Tandaric, Line Bjørge, Martine Rott Lode, Cecilie Fredvik Torkildsen, Pia Aehnlich, Rammah Elnour, Daniela Elena Costea, Lars Andreas Akslen, Liv Cecilie Vestrheim Thomsen, Emmet McCormack, Katrin Kleinmanns   +10 more
wiley   +1 more source

Hippo pathway at the crossroads of stemness and therapeutic resistance in breast cancer

Molecular Oncology, EarlyView.
Dysregulation of the Hippo pathway drives nuclear accumulation of YAP/TAZ, activating stemness‐related transcriptional programs that sustain breast cancer stemness and fuel therapeutic resistance across subtypes, underscoring Hippo signaling as a targetable vulnerability. Figure created and edited with BioRender.com.
Giulia Schiavoni, Antonella Palmese, Stefano Scalera, Laura Cipriani, Davide Mascolo, Patrizia Vici, Teresa Arcuri, Lorena Filomeno, Eriseld Krasniqi, Giovanni Blandino, Giulia Bon, Marcello Maugeri‐Saccà   +11 more
wiley   +1 more source

Examining the role of brand value congruence, dimensions of brand experience in the influence of customer-brand identification on tourism brand productivity [PDF]

International Journal of Business and Development Studies
Objective:Examining brand experience, value congruence,and customer engagement for tourism brand productivity.Given the significant effects that brand productivity in the tourism industry can have on a country's prosperity and economic progress, the ...
Naser Seifollahi, Adeleh Dehghani Ghahnavieh   +1 more
doaj   +1 more source

Differential expression of cancer‐related genes supports prediction of poor response to first‐line treatments in T‐ALL pediatric patients with high minimal residual disease

Molecular Oncology, EarlyView.
In the present work, we have identified a transcriptional signature based on the differential expression of six genes (BCL2&MAST4, HSH2D&LAT2, METRN&PITPNM2) that would facilitate the early detection of T‐cell acute lymphoblastic leukemia (T‐ALL) patients prone to a poor treatment response and could be implemented at diagnosis, along with other risk ...
Antonio Lahera, Laura Vela‐Martín, Pablo Fernández‐Navarro, José Luis López‐Lorenzo, Javier Cornago, Pilar Llamas, Eduardo Pérez‐Gómez, José Luis Marín‐Rubio, Manuel Fresno, Javier Santos, José Fernández‐Piqueras, María Villa‐Morales   +11 more
wiley   +1 more source

Pengaruh Pengalaman Dan Keterikatan Emosional Pada Merk Terhadap Loyalitas Konsumen

Jurnal Manajemen Teori dan Terapan, 2011
Having consumers who repeatedly purchase the brand is marketers’ desire. This study develops arguments that repeated purchase determined by the experience of customers with the brand as well as how strong their emotional attachment toward the brand. This
Badri Munir Sukoco, Reza Aditya Hartawan
doaj   +1 more source

How Fragrant are perfumes? A Micro Perspective from Middle East [PDF]

Satisfaction is a consumer post-purchase evaluation of the overall service experience. As an important determinant of customer loyalty and retention, firms exhibit most care to maintain customer satisfaction intact, unless it cannot be up-scaled.
Babu, Febina, Hameed, Hana, Pillai, Rajasekharan, Rajan, Remya, Vijay, Shiji   +4 more
core   +1 more source

Caran d'Ache: how to engage customers in a consistent and unforgettable brand experience ? [PDF]

, 2016
Caran d’Ache is celebrating its 100 years anniversary this year and has become through the years the emblem of Swiss manufacturing tradition. However, constant increasing competition, emerging new technologies and marketing concepts forces the brand to ...
Belanger, Josée, Gaillard, Candice
core  

Longitudinal circulating tumor DNA profiling in patients with advanced endometrial cancer using an off‐the‐shelf targeted NGS panel

Molecular Oncology, EarlyView.
Intratumour heterogeneity complicates precision management of advanced endometrial cancer. Circulating tumor DNA (ctDNA) offers a minimally invasive strategy to capture tumor evolution and therapeutic resistance. Here, we compare tumor‐agnostic NGS with tumor‐informed ddPCR, outlining their relative sensitivity, concordance, and clinical implications ...
Carlos Casas‐Arozamena, Karin Teien Lande, Eva Diaz, Ana Vilar, Juan Cueva, Efigenia Arias, Victoria Sampayo, Alicia Abalo, Nerea González, Eva Colás, Antonio Gil‐Moreno, Miguel Abal, Gema Moreno‐Bueno, Therese Sørlie, Kristina Lindemann, Laura Muinelo‐Romay   +15 more
wiley   +1 more source

Travelers' Subjective Well-Being as an Environmental Practice: Do Airport Buildings' Eco-Design, Brand Engagement, and Brand Experience Matter? [PDF]

Int J Environ Res Public Health, 2023
Abdel-Gayed AH, Hassan TH, Abdou AH, Abdelmoaty MA, Saleh MI, Salem AE.   +5 more
europepmc   +1 more source