Results 81 to 90 of about 7,210,379 (342)
Applying marketing’s new dominant logic for interpreting customer experiences with brands [PDF]
, 2010 The concept of customer experience is evolving to an imperative area of study within the marketing discipline. Despite its importance and the positive attention this concept is receiving in the literature, the explanation of customer experiences remains ...
Ismail, AR +3 more
core
Going back to its roots: can hospitableness provide hotels competitive advantage over the sharing economy? [PDF]
, 2019 While the customer experience is at the heart of the hospitality industry, experience-related research remains underrepresented. This gap is critical, particularly given the emerging threat of the sharing economy to the hotel industry along experiential ...
Lehto, Xinran +2 more
core +1 more source
Pediatric Blood &Cancer, EarlyView.ABSTRACT Background Nurses are central to cancer care for children and adolescents, yet no comprehensive synthesis has defined essential core competencies for pediatric oncology nursing (PON) practice internationally, particularly in Latin America and the Caribbean (LAC).
Luís Carlos Lopes‐Júnior +7 more
wiley +1 more source
HeliyonObjective: With the arrival of the experience economy era, changes in the marketing environment, and the evolution of consumer psychological needs, a good user experience will bring them freshness.
Fa Wang +3 more
doaj +1 more source
Russian Journal of Agricultural and Socio-Economic Sciences, 2021 The business world has developed quite rapidly, namely coffee shops by producing products so that they are able to meet the needs and tastes of consumers with good brand quality.
Widiasuari R.I.A.P., Sukaatmadja I P.G.
doaj +1 more source
Peran Green Brand Satisfaction dalam Memediasi Hubungan antara Green Brand Experience dengan Green Brand Trust [PDF]
, 2017 The purpose of this study is to clarify the role of green brand satisfaction in mediating the relationship between green brand experience to the green brand trust.
Seminari, N. K. (Ni) +1 more
core
Antecedents dari Brand Equity pada Hotel Santika di Bsd Tangerang [PDF]
, 2013 This study refers to previous studies, by kevin kam Fung So and Ceridwyn King (2009). The background of this research was to prove the management approaches that brand equity as the key assets for hotel industries and provide brand manger hotel to ...
Susiati, A. (Asriani)
core +4 more sources
Prevalence and Trajectory of Household Material Hardship Among Children With Advanced Cancer
Pediatric Blood &Cancer, EarlyView.ABSTRACT Background/Objectives Families of children with advanced cancer living in poverty experience inferior outcomes including poor parent mental health and worse child quality of life. Household material hardship (HMH: food, housing, transportation, and/or utility insecurity) is a modifiable poverty exposure—and potential intervention target—that ...
Sarah Wright +13 more
wiley +1 more source
THE ROLE OF BRAND LOVE IN MEDIATING EFFECT OF BRAND EXPERIENCE AND BRAND TRUST ON BRAND LOYALTY: A CASE STUDY ON OVO APPLICATION USERS IN DENPASAR CITY, INDONESIA [PDF]
Russian Journal of Agricultural and Socio-Economic Sciences, 2022 The purpose of this research is to examine and explain the role of brand love in mediating the effect of brand experience and brand trust on brand loyalty of OVO users. Determination of the sample using a non-probability sampling method, namely purposive
Winanda I P.A.D., Giantari I G.A.K.
doaj
Pediatric Blood &Cancer, EarlyView.ABSTRACT Background Families of children with cancer experience significant financial strain, even with universal healthcare. Indirect costs, such as productivity losses and non‐medical expenses, are rarely included in economic evaluations, and little is known about how effectively financial aid programmes alleviate this burden. Childhood brain tumours
Megumi Lim +8 more
wiley +1 more source