Results 51 to 60 of about 496,582 (302)

Effects of users' social identity on intention to purchase a brand: The mediating roles of social media use, eWOM and brand loyalty [PDF]

Cyberspace Studies
Background: Social identity theory suggests that individuals define themselves partly through their membership in social groups, and these identities shape attitudes and behaviors, including consumption choices.
Mohammad Reza Jalilvand
doaj   +1 more source

Pediatric Oncology Nursing Competencies in Latin America and the Caribbean: A Scoping Review to Inform Practice, Education, and Research

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Nurses are central to cancer care for children and adolescents, yet no comprehensive synthesis has defined essential core competencies for pediatric oncology nursing (PON) practice internationally, particularly in Latin America and the Caribbean (LAC).
Luís Carlos Lopes‐Júnior, Edmara Bazoni Soares Maia, Soad Fuentes‐Alabí, Courtney E. Sullivan, Monnie Abraham, Mauricio Maza, Liliana Vásquez Ponce, Regina Aparecida Garcia Lima   +7 more
wiley   +1 more source

ALIGNING THE BRAND IDENTITY AND BRAND IMAGE AFTER REBRANDING [PDF]

Management & Marketing, 2016
The brand identity and brand image are two concepts used extensively in positioning. Many brands underwent a rebranding process attempting to improve their positioning. The rebranding process can bring minor changes or substantial changes.
Cătălin Mihail BARBU
doaj  

NRASQ61R Expression in Lymphatic Endothelial Cells Causes Enlarged Vessels, Hemorrhagic Chylous Effusions, and High Mortality in a Mouse Model of Kaposiform Lymphangiomatosis

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Kaposiform lymphangiomatosis (KLA) is an aggressive complex lymphatic anomaly. Patients exhibit malformed lymphatic vessels and often develop hemorrhagic effusions and elevated angiopoietin‐2 (Ang‐2) levels. A somatic NRAS p.Q61R (NRASQ61R) mutation has been associated with KLA.
C. Griffin McDaniel, Patricia Pastura, Joshua P. Scallan, Timothy D. Le Cras   +3 more
wiley   +1 more source

The role of brand identity, brand lifestyle congruence, and brand satisfaction on repurchase intention: a multi-group structural equation model

Humanities & Social Sciences Communications
This study investigated the relationship between brand identity, brand lifestyle congruence, brand satisfaction, and repurchase intention. In addition, this study examined how the primary reference group’s family and peer/friend affected individuals ...
Ayşegül Acar, Naci Büyükdağ, Burak Türten, Ersin Diker, Gülsüm Çalışır   +4 more
doaj   +1 more source

Influence of traditional brewing technology Baijiu brand authenticity perception on consumers' purchase intention [PDF]

Zhongguo niangzao
In order to explore the influence mechanism of brand authenticity perception of traditional brewing process Baijiu on consumers' purchase intention, a conceptual model between brand authenticity perception and purchase intention was constructed with ...
ZHANG Qiyao, WANG Xue
doaj   +1 more source

The Paradox of Dynamic Corporate Identity [PDF]

, 2019
Dynamic Corporate Identity has brought the new perspective of designing a brand identity. Dynamic Corpo- rate identity is a system that applying the latest technology to create a flexible logo as the result the logo will constantly can change in color ...
Dolah, J. (Jasni ), Siswanto, R. A. (Riky )   +1 more
core  

Prevalence and Trajectory of Household Material Hardship Among Children With Advanced Cancer

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background/Objectives Families of children with advanced cancer living in poverty experience inferior outcomes including poor parent mental health and worse child quality of life. Household material hardship (HMH: food, housing, transportation, and/or utility insecurity) is a modifiable poverty exposure—and potential intervention target—that ...
Sarah Wright, Morgan A. Paul, Selena Murcia Mendez, Emily Jones, Lucille Lokko, Chelsea Heneghan, Nicholas Purol, Morgan Arnold, Rahela Aziz‐Bose, Colleen A. Kelly, Sandi L. Pruitt, Joanne Wolfe, Kira Bona, Puja J. Umaretiya   +13 more
wiley   +1 more source

Financial Burden Associated With Hospitalisation Among Families of Childhood Brain Tumours in Australia

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Families of children with cancer experience significant financial strain, even with universal healthcare. Indirect costs, such as productivity losses and non‐medical expenses, are rarely included in economic evaluations, and little is known about how effectively financial aid programmes alleviate this burden. Childhood brain tumours
Megumi Lim, Natalie Bradford, David Brain, Sameera Senanayake, Sanjeewa Kularatna, Kate Young, Christine Cashion, Tim Hassall, Susanna Cramb   +8 more
wiley   +1 more source

Key aspects of personal brand identity in social media commerce: Impact on successful personal branding [PDF]

International Journal of Data and Network Science
This study explores the factors influencing personal brand identity and their impact on successful personal branding. It examines the positive influence of social media usage, self-expression, professionalism, and self-disclosure on personal ...
Nichanan Kongsri, Pensri Jaroenwanit
doaj   +1 more source