Results 41 to 50 of about 641,719 (311)

JAMAICA: A Famous, Strong but Damaged Brand [PDF]

open access: yes, 2014
Image, brand and reputation are the new capital for nations in the twenty-first century. In this era of the global marketplace, nations, regions and cities are forced to compete with each other for tourists, investment, aid, students, for buyers of their
Johnson, Hume N
core   +3 more sources

Personalized Selumetinib Dosing in Pediatric Neurofibromatosis Type 1: Insights From a Pilot Therapeutic Drug Monitoring Study

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Objective To evaluate selumetinib exposure using therapeutic drug monitoring (TDM) in pediatric patients with neurofibromatosis type 1 (NF1) and plexiform neurofibromas (PN), assess interpatient pharmacokinetic variability, and explore the relationship between drug exposure, clinical response, and adverse effects.
Janka Kovács   +8 more
wiley   +1 more source

Adherence to Protocol Recommendations for Children With Wilms Tumour in Two Consecutive Studies in the United Kingdom and Ireland—Does Variation Matter?

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background and Aims Wilms tumour (WT) has excellent event‐free and overall survival (OS). However, small differences exist between countries participating in the same international study. This led us to examine variation in adherence to protocol recommendations as a potential contributing factor.
Suzanne Tugnait   +23 more
wiley   +1 more source

PENGARUH GREEN MARKETING TERHADAP BRAND LOYALTY YANG DIMEDIASI OLEH BRAND IMAGE

open access: yesE-Jurnal Manajemen, 2018
Tujuan  dalam  penelitian   ini  adalah  untuk  mengetahui   peran  brand  image  mernediasi  pengaruh green marketing  terhadap brand loyalty air minum dalam  kemasan Aqua. Penelitian ini dilakukan pada   100 orang mahasiswa Fakultas Ekonomi Universitas
Gizel Gynalda Kartono   +1 more
doaj   +1 more source

ANTECEDENTS OF BRAND EQUITY

open access: yesManajemen Bisnis, 2020
This study intends to examine the effects of brand association, brand loyalty, brand awareness, brand image, and country-of-origin image on brand equity in Zara, Pull and Bear, H&M, and Uniqlo brands.
Andina Seliani, Luki Adiati Pratomo
doaj   +1 more source

How store brands build retailer brand image [PDF]

open access: yesInternational Journal of Retail & Distribution Management, 2012
PurposeThe purpose of this research is to highlight the role store brands can play in retail branding. Does an image transfer take place between store brands and the retailer brand? To address this issue, the authors propose to identify and test the dimensions of image transfer from the store brand to the retailer brand.Design/methodology/approachA ...
Kremer, Florence, Viot, Catherine
openaire   +2 more sources

Sirolimus for Extracranial Arteriovenous Malformations: A Scoping Review of the Evidence in Syndromic and Non‐Syndromic Cases

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Arteriovenous malformations (AVMs) are rare, high‐flow, vascular anomalies that can occur either sporadically or as part of a genetic syndrome. AVMs can progress with serious morbidity and even mortality if left unchecked. Sirolimus is an mTOR inhibitor that is effective in low‐flow vascular malformations; however, its role in AVMs is unclear.
Will Swansson   +3 more
wiley   +1 more source

An Analysis of the Effect of Brand Evidence and Brand Hearsay on Customer Choice Persuasion of Healthcare Services with Mediating Role of Brand Image (Study of Medical Diagnostic Laboratories in Isfahan) [PDF]

open access: yes‫مدیریت بازرگانی, 2018
Objective: Healthcare providers are of considerable significance due to the sensitivity of their services. Identifying the desired factors to choose a healthcare center helps managers to develop their own programs and strategies.
Ali Sanayei   +2 more
doaj   +1 more source

Assessing brand image through communalitites and asymmetries brand-to-attribute and attribute-to-brand associations. [PDF]

open access: yes, 2005
Brand image is a key component of customer-based brand equity, and refers to the associations a consumer holds in memory. Such associations are often directional; one should distinguish between brand-to-attribute and attribute-to-brand associations ...
Bijmolt, Tammo H. A.   +1 more
core   +1 more source

Analisis Pengaruh Kualitas Layanan Dan Citra Merek Terhadap Loyalitas Merek Pada Pengguna Kartu Telkomsel Simpati [PDF]

open access: yes, 2013
Given the development of mobile telecommunication technology advances in this era of globalization, has resulted in many emerging wide range of operators.
., Yenni
core  

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