Results 271 to 280 of about 3,789 (286)

An Update on Brand Value and Brand Valuation: Reasons and Methods

2021
Nguyen Xuan Tho
exaly  

Brand Valuation – Comparison of two Valuation Methods

Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2015
Sasu Tuominen
exaly  

Brand Equity Valuation after Merger and Acquisition: A Review of Evidence

Journal of Service Science and Management, 2023
exaly  

Brands and Valuation Standards

2016
openaire   +1 more source

Candidate Brand Equity Valuation: A Comparison of U.S. Presidential Candidates During the 2008 Primary Election Campaign

Journal of Political Marketing, 2012
exaly  

Brand Asset Valuator

2019
openaire   +1 more source

Valuation of Brands and Intangibles

2002
openaire   +1 more source

Brand Valuation Method and Process

2012
exaly  

§ 2. On the origin of brand valuation

2010
openaire   +1 more source

Is Corporate Brand Valuation Possible?

2012
exaly