Results 11 to 20 of about 10,582 (303)
Society, 2021 City branding has become a massive effort by many cities as tourist destinations to promote the city nationally and internationally. Ambon City, the Capital of Maluku Province, known as the “City of Music,” and the City of Solo with “Solo the Spirit of ...
Johan Fahri, Fichriyanto M Ahmad
doaj +3 more sources
Exploring Perspective of Local Tourists About City Branding
Jurnal Bina Praja, 2023 City branding is an object contested by various cities and regencies in Indonesia. The goal was to introduce their identity of them, so strong branding could be the basis for marketing tourism from the city.
Gita Juniarti +3 more
doaj +1 more source
CITY BRANDING “GO KARAWANG, THE DYNAMIC CITY” DALAM PENGEMBANGAN PARIWISATA KARAWANG
, 2021 Sektor pariwisata merupakan salah satu sektor yang berperan penting dalam meningkatkan pertumbuhan ekonomi di suatu daerah. Pemerintah Pusat maupun daerah perlu menggali potensi-potensi unggulan disetiap daerahnya. Salah satu upaya memperkenalkan potensi
Hidayat, Rahmat +2 more
core +2 more sources
City branding is crucial for the development of cities. Strategic City Branding: Insights from Asian Cities brings together concepts, case studies, and strategic management tools for effective city branding. This book demonstrates how cities can leverage their unique characteristics to build an appealing brand and attract tourists, residents, and ...
Taecharungroj, Viriya
openaire +3 more sources
Arte y Ciudad, 2022 García Carrizo, Jennifer. City Branding: Fundamentos y aplicaciones de marca en espacios culturales y creativos. Madrid: Fragua Editorial, 2021. This book analyzes the importance and management of brand image in urban spaces as post-industrial and postmodern habitats, offering a comprehensive taxonomy of cultural and creative districts based on ...
openaire +3 more sources
Brand City To The Axis Of The City, Identity And Brand
The Journal of Academic Social Resources, 2022 Marka şehir kavramı son yıllarda giderek önem kazanan bir konudur. Şehirler marka olmak için yoğun bir çaba sarf etmektedir. Bu açıdan şehir imajının geliştirilmesi amacıyla çeşitli çalışmalar yapılmaktadır. Şehir imajı çalışmalarında ilk olarak belirlenmesi gereken nasıl bir oluşturulmak istendiğidir.
openaire +1 more source
Sketsa Bisnis, 2019 English This study aims to know and explain the influence of city branding on the interest of visiting, the image of the city of visiting interest, city branding against the decision of visiting, the image of the city against the decision to visit ...
Tati Haryati, Jumadil Wahid
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Peran Branding dan Desain dalam Usaha Pencitraan Identitas Bangsa
Humaniora, 2015 This research examined the role of branding and design in the process of city/nation identity creation. Recently, there are a growing phenomenon of branding within cities and/or nations.
Liliek Adelina Suhardjono
doaj +3 more sources
The Contribution of Festivals to City Branding [PDF]
, 2016 The economic contribution of festivals and events has been widely acknowledged, but the relationship between a festival and city branding has received little attention.
Lim, H.
core +1 more source
The Strengthening of Region Competitiveness by Implementing City Branding in Yogyakarta
Jurnal Bina Praja, 2017 This study is about City Branding. This research is motivated by the potential of City Branding creation as a way to improve regional competitiveness.
Mercy Pasande, Adi Suhendra
doaj +1 more source