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With the opening up of the economy and the proliferation of mall culture, the economic relevance of impulsive buying behaviour has assumed significance.
Anant Jyoti Badgaiyan +2 more
doaj +1 more source
Influência de Estresse, Materialismo e Autoestima na Compra Compulsiva de Adolescentes [PDF]
Compulsive buying behavior is characterized by an uncontrollable and irrational impulse that tends to manifest itself when individuals experience negative feelings.
Fabiana Gama de Medeiros +3 more
doaj +1 more source
Owing to the fact that the corporate social responsibility (CSR) activities initiated by the firms have gained enough momentum in the developed countries, whereas the impact of such activities on customers’ buying behaviour in the developing countries ...
RASHID JEHANGIRI, MUHAMMAD SHAFIQ
doaj +2 more sources
An Investigation on Malaysian Generation Y Shopping Resolution on Sports Shoes [PDF]
Shopping has become an important lifestyle activity especially for the millennials, however due to the lack of consumer knowledge, purchase decision has become more difficult for consumers in terms of buying different products including sports shoes ...
Lily Yap, Rashad Yazdanifard
doaj +1 more source
Exploring the Effect of Ambient Scent on Consumer Impulsive Buying Behaviour: Theoretical Insights
The paper analyses the sensory marketing of the sense of smell, its dimensions and usage in marketing decisions. By invoking the scent marketing decisions, one aims at attracting the consumer attention, to keep him/ her at a point of sale as long as ...
Šliburytė Laimona, Vaitiekė Jurgita
doaj +1 more source
Conscious cleaning products: The influence of green marketing on consumer buying behaviour [PDF]
Society’s interest in environmental issues and sustainability has made green marketing a priority for organisations globally. Consumer behaviour has a significant influence on climate change, and alterations in consumer behaviour have the potential to ...
Nina Rossouw, Aidan Boon
doaj +1 more source
Impact of Store Ambience on Impulse Purchasing of Apparel Consumers
The aim of this research was to identify the impact of store ambience on apparel consumer impulse purchase behaviour. In this paper, the influence of window display (WD), promotional offers (PO), store layout (SL), background music (BM) and fragrance ...
Vishal Trivedi +3 more
doaj +1 more source
Influence of Coronavirus on Consumer Behaviour in the Ecological Context
The COVID-19 pandemic has fundamentally changed the world as we know it. People are living differently, buying differently and in many ways, thinking differently. This study takes the lead of research by trying to answer the following research question:
Andrea Seberíni
doaj +1 more source
Factors influencing consumer purchase behaviour when buying superfoods
The article provides up-to-date information on consumers’ attitudes towards superfoods. The study analyzed consumers’ behaviours and researched their awareness when deciding to buy superfoods.
Željka Pećanin, Tina Vukasović
doaj +1 more source
LDAcoop: Integrating non‐linear population dynamics into the analysis of clonogenic growth in vitro
Limiting dilution assays (LDAs) quantify clonogenic growth by seeding serial dilutions of cells and scoring wells for colony formation. The fraction of negative wells is plotted against cells seeded and analyzed using the non‐linear modeling of LDAcoop.
Nikko Brix +13 more
wiley +1 more source

