Results 31 to 40 of about 3,656 (265)
IMPACT OFADVERTISING ON CONSUMER BUYING BEHAVIOUR
In the dynamic landscape of marketing, understanding the intricate relationship between advertising and consumer behavior remains pivotal for businesses aiming to thrive. This study delves into the multifaceted impact of advertising on consumer buying behavior, exploring various dimensions such as cognitive, affective, and behavioral responses. Through
Madan Meher, Tanisha Kaur Chandhok
+4 more sources
Conscious cleaning products: The influence of green marketing on consumer buying behaviour [PDF]
Society’s interest in environmental issues and sustainability has made green marketing a priority for organisations globally. Consumer behaviour has a significant influence on climate change, and alterations in consumer behaviour have the potential to ...
Nina Rossouw, Aidan Boon
doaj +1 more source
Impact of Store Ambience on Impulse Purchasing of Apparel Consumers
The aim of this research was to identify the impact of store ambience on apparel consumer impulse purchase behaviour. In this paper, the influence of window display (WD), promotional offers (PO), store layout (SL), background music (BM) and fragrance ...
Vishal Trivedi +3 more
doaj +1 more source
Influence of Coronavirus on Consumer Behaviour in the Ecological Context
The COVID-19 pandemic has fundamentally changed the world as we know it. People are living differently, buying differently and in many ways, thinking differently. This study takes the lead of research by trying to answer the following research question:
Andrea Seberíni
doaj +1 more source
Factors influencing consumer purchase behaviour when buying superfoods
The article provides up-to-date information on consumers’ attitudes towards superfoods. The study analyzed consumers’ behaviours and researched their awareness when deciding to buy superfoods.
Željka Pećanin, Tina Vukasović
doaj +1 more source
An unexpected alternative interaction site for ethyl viologen was identified in formate dehydrogenase 1 from Methylorubrum extorquens. Combined mutagenesis, kinetic analysis, and docking revealed that aromatic residues near an iron–sulfur cluster enable flavin mononucleotide‐independent electron transfer, offering a framework for engineering improved ...
Eleni G. Poloniataki, Yong Hwan Kim
wiley +1 more source
This study investigated a novel WST‐8‐based assay for evaluating d‐Amino acid oxidase (DAO) inhibitors. We confirmed its effectiveness using known inhibitors and found that uremic toxins possess relatively weak inhibitory activity compared to existing drugs.
Kahoko Miyake +4 more
wiley +1 more source
A study on consumer buying behaviours
Market competition and changing trends demand deep consumer insight.
Abarna A, Suganthi A -
openaire +1 more source
Acute caffeine treatment protects the developing retina from ischemia‐induced cell death
Caffeine reduces cell death in the developing retina under ischemia (OGD). This effect does not involve BDNF upregulation or antioxidant pathways (NRF2/VEGF). Neuroprotection occurs mainly through adenosine A2A receptor antagonism, decreasing glutamate release and excitotoxicity, highlighting caffeine's potential as an acute neuroprotective agent in ...
Amanda Alves Nascimento +6 more
wiley +1 more source
ABSTRACT Objective Facioscapulohumeral muscular dystrophy (FSHD) is one of the most debilitating and common muscular dystrophies. Despite its severity, no approved therapy exists for FSHD patients. However, several therapeutic candidates are currently under development, and some have recently entered clinical trials, marking the need for reliable ...
Mustafa Bilal Bayazit +11 more
wiley +1 more source

