Results 11 to 20 of about 598,886 (306)
One size does (obviously not) fit all: Using product attributes for wine market segmentation [PDF]
The intense competition affecting the wine industry in recent decades has forced wineries and retailers to reshape their marketing strategies on the basis of consumer preferences.
Eugenio Pomarici +4 more
doaj +4 more sources
Kemerovo Chocolate Market: Consumer Preferences [PDF]
Currently, chocolate and chocolate products remain quite popular among various consumer groups. According to experts, the average Russian consumes 4.7 kg of chocolate and chocolate products per year. The Russian chocolate market is 91% Russian-made.
Shemchuk M., Lobach E.
doaj +2 more sources
Consumer perception of marbling and beef quality during purchase and consumer preferences for degree of doneness [PDF]
Objective Understanding consumer perception of meat quality in developing countries is an important issue since consumer perception of quality could be highly variable.
Hakan Benli, Duygu Gecgel Yildiz
doaj +2 more sources
Marketer’s Prediction of Consumer Preferences at Idea Screening:
Can marketers accurately predict consumer preferences for new products? Accurate prediction of these preferences are important in new product development, but prior research has shown that marketers’ predictions may not be accurate.
Masaki Ishida
doaj +1 more source
Developing explicit customer preference models using fuzzy regression with nonlinear structure
In online sales platforms, product design attributes influence consumer preferences, and consumer preferences also have a significant impact on future product design optimization and iteration.
Huimin Jiang +3 more
doaj +1 more source
In this chapter preferences and choice are analysed in a context central to standard economic theory: an individual contemplating and choosing quantities of various goods. Such an individuals referred to as a consumer. In this chapter preferences, without considering choice, are discussed.
Martin Osborne, Ariel Rubinstein
openaire +3 more sources
Effects of Brand on Consumer Preferences: A study in Turkmenistan [PDF]
Using a measurement model of brand name and consumer preferences, this study aims to investigate the effects of brand name on consumer preferences in Turkmenistan.
Abdurrahman ISIK, Mehmet Fatih YASAR
doaj +1 more source
We explored consumer preferences for incorporating sustainable development goal (SDG) indicators into music imagery product design. Qualitative and quantitative investigations were conducted to survey and analyze consumer preferences and values.
Lu Chen +2 more
doaj +1 more source
Development of self-sufficiency village for seed provision of superior variety in Majalengka Regency [PDF]
Farmer group-based seed production can support the provision of quality seed in areas according to consumer preferences. The purpose of the study was to determine the role of the Seed Self-sufficiency Village (SSV) in providing and accelerating the ...
Noviana Irma, Haryati Yati
doaj +1 more source
Consumer Preferences in Monopolistic Competition Models [PDF]
This paper develops a novel approach to modeling references in monopolistic competition models with a continuum of goods. In contrast to the commonly used CES preferences, which do not capture the e¤ects of consumer income and the intensity of ...
Tarasov, Alexander
core +5 more sources

