Results 31 to 40 of about 47,148 (303)
COUNTRY BRAND EQUITY, MEDIATING COUNTRY BRAND CHOICE FOR FOREIGN DIRECT INVESTMENT IN KENYA
Strategic Journal of Business & Change Management, 2022 قدمت هذه الورقة نتائج الدراسة حول التأثير الوسيط للعلامة التجارية القطرية على العلاقة بين مزيج التسويق القطري واختيار العلامة التجارية للمقاطعة للاستثمار الأجنبي المباشر في كينيا. وجد أن حقوق ملكية العلامة التجارية للبلد تؤثر على اختيار المستثمرين إلى حد كبير، في حين تم تصنيف فعالية الحكومة والسلامة والأمن على أنها معتدلة.
HILDA K. MUTESHI +2 more
openaire +1 more source
Dietary Protein Intake and Peritoneal Protein Losses in Peritoneal Dialysis Patients
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Introduction Peritoneal dialysis (PD) patients lose protein in their waste dialysate, potentially increasing their risk for malnutrition. We wished to determine whether there was any association between losses and dietary protein intake (DPI). Methods DPI was assessed from 24‐h dietary recall using Nutrics software.
Haalah Shaaker, Andrew Davenport
wiley +1 more source
WHY DON’T YOU COME OVER? – A DIFFERENT WAY TO PROMOTE ROMANIA
Studies and Scientific Researches: Economics Edition, 2014 Investing in the country brand represents a strategic priority as it consolidates the image and international reputation of the respective members. Although Romania started to invest in this long-term process in 1996, the promotional actions have lacked ...
Monica Patrut
doaj +1 more source
Studia Universitatis Babeş-Bolyai. Studia Europaea, 2022 The aim of this paper is to investigate the effect that Word-Of-Mouth (WOM) could have on consumers in different countries, with respect to brand-choice, brand-image, product-category choice, the quantity purchased of a product/brand, and with respect to
Adnane ALAOUI, Natalia SULIKASHVILI
doaj +1 more source
The Impact of Country of Origin and Country of Manufacture of a Brand on Overall Brand Equity
International Journal of Marketing Studies, 2015 The main purpose of this study is to explore the effects of country-of-origin of a brand (COB) and country of manufacture (COM) on the overall brand equity (OBE). A second purpose of this research is to investigate the mediating role of consumer based brand equity (CBBE) on the relationship between COB and COM and overall brand equity (OBE).
openaire +2 more sources
Branding of countries and nations [PDF]
Kultura, 2013 A growing number of countries are beginning to understand the importance and the necessity for country branding and taking care of their global image and reputation. Having realized that a good name and a positive image affect not only the number of tourist arrivals but also the investments, products, award of various sports and cultural events etc, as
openaire +1 more source
Economic and Regional Studies / Studia Ekonomiczne i Regionalne, 2018 Subject and purpose of work: The study systematizes concepts and terms related to country branding such as nation branding, state branding, place branding, destination branding, location branding, territory branding, and region branding as well as exploring the similarities and differences among these expressions.
Papp-Váry, Árpád Ferenc +1 more
openaire +3 more sources
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Introduction Pre‐dilution online hemodiafiltration (Pre‐HDF) is predominantly used in Japan, whereas post‐dilution online HDF (Post‐HDF) is more common in Europe. An asymmetric cellulose triacetate (ATA) membrane may improve biocompatibility.
Kenji Sakurai +4 more
wiley +1 more source
The Revival of Indonesian Skin Care Brands [PDF]
SHS Web of Conferences, 2020 Skincare business in Indonesia has been growing enormously in the last decade, with the coming of international brands and the struggling of local brands, to win the Indonesian customers. The aim of this research is to analyze the influence of country of
Evelyn Budiono Priscilla +2 more
doaj +1 more source
A Bibliometric Analysis of Publications in Uremic Toxins From 1991 to 2024
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Background Uremic toxins are a growing area of research in nephrology, with significant implications in the progression and treatment of chronic kidney disease (CKD) and the management of end‐stage kidney disease (ESKD). This bibliometric analysis aims to evaluate the global research trends, key contributors, and the impact of publications in ...
Yuh‐Shan Ho +7 more
wiley +1 more source