Results 71 to 80 of about 717,128 (304)

Pengaruh Country of Origin Terhadap Citra Merek Dan Dampaknya Bagi Keputusan Pembelian (Studi Pada Konsumen Uniqlo Di Jakarta) [PDF]

, 2016
This_research_aim to identify and explain enfluence of country of origin on brand image, influence of country of origin on purchase decision, influence of brand image on purchase decision.
Kusumawati, A. (Andriani), Pangestuti, E. (Edriana), Suria, N. N. (Nurina)   +2 more
core  

Brand management practices in emerging country firms – exploring the patterns of variation and its impact on firm performance [PDF]

, 2018
Firms in emerging countries often face different sets of challenges in developing their brand management strategies. Drawing on the dynamic capabilities view, the present study examines brand management practices among firms in an emerging country ...
Demirbag, M, Sahadev, S, Tatoglu, E
core   +3 more sources

Real‐World Performance of CSF Kappa Free Light Chains in the 2024 McDonald Criteria

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Kappa free light chains (KFLCs) in the cerebrospinal fluid (CSF) have a similar performance to CSF‐restricted oligoclonal bands (OCB) for multiple sclerosis (MS) diagnosis. To help with implementation, we set out to resolve several remaining uncertainties: (1) performance in a real‐world cohort and the 2024 McDonald criteria; (2 ...
Maya M. Leibowitz, Ryan Cooper, Stefania Kaninia, Kathryn I. Challis, Will Greenway, Maria Bonello, Mahmoud Elbahnasawi, Deborah T. Shode, Dominika Gajdasik, Victor Iliev, Alison M. E. Whitelegg, Ian Galea   +11 more
wiley   +1 more source

The Importance of a Country Brand in the International Tourism Promotion

EIRP Proceedings, 2012
The authors aim at highlighting the role of tourism destination image in creating its own brand,identifying the main steps needed to ensure success. A brand has no borders and should fight to have a word,symbol image in the minds of consumers.
Anca Gabriela Turtureanu, Cornelia Tureac, Rodica Pripoaie, Alina Nuta   +3 more
doaj  

PERAN BRAND IMAGE SEBAGAI MEDIATOR ANTARA COUNTRY OF ORIGIN DENGAN PURCHASE INTENTION

E-Jurnal Manajemen, 2018
Penelitian ini bertujuan untuk menjelaskan peran brand image dalam memediasi hubungan country of origin dengan purchase intention. Penelitian dilakukan di kota Denpasar dengan jumlah sampel sebanyak 120 responden yang belum pernah membeli produk mobil ...
Ida Bgs Hendra Prawira Kusuma, I Gusti Ayu Ketut Giantari   +1 more
doaj   +1 more source

Towards an integrative framework of brand country of origin recognition determinants : a cross-classified hierarchical model. [PDF]

To propose a framework integrating the types and levels of the determinants of brand CO recognition and to provide evidence on Internet users’ brand CO recognition rates using a sample of multi-regional and global brands from a variety of product ...
Cerviño, Julio
core  

Feasibility and Tolerability of Performing Portable MRI for Neurological Disorders in an Outpatient Neurology Clinic: A Prospective Cohort

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Background Accessing brain magnetic resonance imaging (MRI) can be challenging, especially for underserved patients, which may lead to disparities in neurological diagnosis. Method This mixed‐methods study enrolled adults with one of four neurological disorders: mild cognitive impairment or dementia of the Alzheimer type, multiple sclerosis ...
Maya L. Mastick, Nomin Enkhtsetseg, Joseph Sadok, Matheus Mochetti, Annabel Sorby Adams, Jennifer Guo, Cristina Trapaga Hacker, Isabella Gomez Hjerthen, Seungwon Lee, Siddharth Satish, Andrew S. Ham, Justin Hill, Denis Balaban, Kevin Kyle, Rebecca L. Gillani, Marcelo Matiello, Aleksandar Videnovic, Eric C. Klawiter, W. Taylor Kimberly, Farrah J. Mateen   +19 more
wiley   +1 more source

Country-Brand Fit: The Effect of COO Stereotypes and Brand Positioning Consistency on Consumer Behavior: Evidence From EEG Theta-Band Oscillation. [PDF]

Front Neurosci, 2022
Wang A, Lyu D, Liu Y, Liu J, Gao L, Jin J.   +5 more
europepmc   +1 more source

Posterior Cortical Atrophy in the Asia‐Pacific: A Report From the PCA Asian Workgroup

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Posterior Cortical Atrophy (PCA) is a distinct dementia syndrome primarily affecting spatial abilities and visual processing. It is associated with degeneration in the posterior part of the brain. PCA is subclassified into PCA‐pure and PCA‐plus syndromes based on consensus criteria.
Yuttachai Likitjaroen, Ya‐Ting Chang, Levinia Lim, Pai‐Yi Chiu, Jung‐Lung Hsu, SangYun Kim, Wataru Narita, Na Young Ryoo, Kyoko Suzuki, Nagaendran Kandiah, Sebastian Crutch, Ming‐Chyi Pai   +11 more
wiley   +1 more source

Country of Origin Image and Brand Equity Formation of Electronic Goods

تحقیقات بازار یابی نوین, 2011
The main purpose of this study is to investigate the influence of country of origin image on consumer based brand equity formation. Moreover, the second aim of this research is to examine the moderating role of product related consumer intellectual ...
Hadi Moradi, Azim Zarei
doaj   +2 more sources