Results 181 to 188 of about 24,411,852 (188)
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The Impact of Brand Health on Customer Equity
Journal of Retailing and Consumer Services, 2016Chris Baumann +2 more
exaly
Linking Customer‐Based Brand Equity With Brand Market Performance: A Managerial Approach
Journal of Product and Brand Management, 2009Salah S Hassan
exaly
The impact of customer-based brand equity on customer equity: the case of the automobile industry
2009Stahl, F, Kirenz, J
openaire +1 more source
Creating a Model of Customer Equity for Chain Restaurant Brand Formation
International Journal of Hospitality Management, 2009exaly
MEASURING THE CUSTOMER-BASED BRAND EQUITY OF ADESTINATİON AS A “FURNİTURE BRAND”
2017TAŞKIN, ÇAĞATAN +2 more
openaire +1 more source