Results 151 to 160 of about 3,581 (218)
Strategic integration of marketing and supply chain functions for superior customer experience: Insights from logistics startups under Saudi Vision 2030. [PDF]
PLoS OneAlahmari D, Awad A.
europepmc +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT This study examines the role of corporate zero‐deforestation commitments (ZDCs) and Industry 4.0 (I4.0) enabling technologies in mitigating deforestation. Drawing on data from 110 companies included in the Forest 500 dataset, the research explores whether sustainability commitments and digital innovation influence firms' deforestation ...
Valentina Beretta +2 more
wiley +1 more source
Decoding brand sentiments: Leveraging customer reviews for insightful brand perception analysis using natural language processing and Tableau. [PDF]
PLoS OneHu JJH, Ahmad F, Bader-El-Den M.
europepmc +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT The global manufacturing sector has increasingly adopted circular economy (CE) practices to address sustainability challenges and improve operational efficiency. This study explores the impact of five CE practices—reduce, reuse, remanufacture, recycle, and recover—on key operational performance dimensions: quality, speed, dependability ...
Jose Arturo Garza‐Reyes +5 more
wiley +1 more source
The influence of experience marketing, sense of virtual community, and satisfaction on user purchase intention in live stream sales. [PDF]
PLoS OneFeng YL +4 more
europepmc +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT This paper examines how sustainable human resource management (SHRM) influences employee engagement and performance through distinct cognitive and relational mechanisms. While previous research has demonstrated positive associations between SHRM and employee outcomes, the processes through which these effects occur remain insufficiently ...
Daniel Roque Gomes +4 more
wiley +1 more source
The Role of Artificial Intelligence in Personalizing Social Media Marketing Strategies for Enhanced Customer Experience. [PDF]
Behav Sci (Basel)Beyari H, Hashem T.
europepmc +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT This study examines the influence of circular economy practices, as a manifestation of corporate social responsibility, on green value co‐creation and its subsequent effects on green collaborative practices and sustainable supply chain integration between providers and customers.
Adriana Santos +2 more
wiley +1 more source
Predicting repurchase behavior and optimizing marketing for e-commerce users with genetic algorithms and deep learning. [PDF]
Sci RepYang S.
europepmc +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT SMEs receive increasing institutional support to embed sustainability, yet they vary widely in their ability to translate such support into practice. This study addresses this gap by examining the internal cognitive and strategic mechanism (sustainability orientation) through which managers interpret institutional support and the contextual ...
Michael Zisuh Ngoasong +3 more
wiley +1 more source