Results 71 to 80 of about 1,362,111 (342)

A Method of Abnormal Cell Analysis for Customer Experience Active Optimization

open access: yesDianxin kexue, 2014
An innovative analysis of abnormal cell system was presented, abandoned the method of traditional macroscopic to microcosmic, directly facing the micro mobile network minimum unit “Sector Carrier”by“double cohort, the three threshold”analysis method ...
Gen Yuan, Tong Liu, Zhaoyang Shi
doaj   +2 more sources

Does Customization Benefit Brand Evaluation When Consumers Experience Psychological Uncertainty? [PDF]

open access: yesJournal of Communication Technology, 2019
The online environment is filled with uncertain situations. Although digital interface plays an important role in online information processing, limited research has explored whether digital interface could influence how consumers deal with the psychological state of uncertainty in the online environment.
openaire   +1 more source

The Effectiveness of Customer Education: evaluating synchronous and asynchronous e-learning technologies [PDF]

open access: yes, 2018
This paper considers the role played by customer education in enhancing their engagement by enriching the customer experience. Enrichment may be seen in terms of enhanced customer communication or service co-creation.
Dadd, Deneise, Hinton, Matthew
core  

Wine Tourism as a Catalyst for Sustainable Performance: The Mediating Role of Corporate Legitimacy and Green Innovation

open access: yesAgribusiness, EarlyView.
ABSTRACT This study aims to explore the influence of Wine Tourism (WT) on the Sustainable Performance (SP) of wineries in Spain. It particularly investigates how Corporate Social Legitimacy (CSL) and Green Innovation (GI) may act as intermediary factors in this relationship.
Javier Martínez‐Falcó   +3 more
wiley   +1 more source

The impact of factors influencing destination quality on overall customer satisfaction

open access: yesActa Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2013
The paper deals with problems concerning tourist destination quality and the impact of individual factors on the overall satisfaction of a customer – a visitor to a destination.
Ida Vajčnerová   +2 more
doaj   +1 more source

Intelligent customer relationship management (ICRM) by EFLOW portal [PDF]

open access: yes, 2002
Customer relationship management (CRM) has become a strategic initiative aimed at getting, growing, and retaining the right customers. A great amount of numeric data and even more soft information are available about customers.
Baracskai, Zoltán   +2 more
core   +1 more source

The Role of Coordination Mechanisms and Transaction Costs Promoting Sustainability Performance in Agri‐Food Supply Chains: Evidence From Ecuador

open access: yesAgribusiness, EarlyView.
ABSTRACT Social tensions and resource depletion pose significant challenges to the agri‐food sector, highlighting the need for coordinated strategies to ensure sustainability in supply chains. Despite its critical importance, the relationship between coordination mechanisms and sustainability performance remains underexplored.
Carlos Moreno‐Miranda, Liesbeth Dries
wiley   +1 more source

Tailored Avatar Presence Increases Satisfaction for Lonely E-commerce Shoppers

open access: yesMaketingu Janaru
One key factor that enhances the customer experience in retail settings is the presence of sales staff. However, in e-commerce environments where human sales staff are absent, it is unclear how an avatar-like assistant might impact customer satisfaction ...
Mayuko Nishii
doaj   +1 more source

Evaluation of customer experience in the high-income segment of banking services

open access: yesReMark - Revista Brasileira de Marketing, 2023
Objective: The objective of this research is to evaluate the financial services customer experience, in the high-income segment of the financial industry. Methodology/Approach: Based on the fundamental concepts considered in the literature review, a customer experience assessment model was proposed, establishing five relationship hypotheses between the
Bento Alves Costa Filho   +2 more
openaire   +1 more source

IMC customer-based perception: strategic antecedents and consequences on post-purchase customer behaviour [PDF]

open access: yes, 2017
Last decades Integrated Marketing Communications (IMC) have been mainly analysed from a managerial perspective, overlooking the customer opinion. Thus, this research studies IMC customer-based perception, its strategic antecedents and consequences on ...
Alarcón del Amo, María del Carmen   +3 more
core  

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