Results 51 to 60 of about 752,395 (306)

Intelligent customer relationship management (ICRM) by EFLOW portal [PDF]

open access: yes, 2002
Customer relationship management (CRM) has become a strategic initiative aimed at getting, growing, and retaining the right customers. A great amount of numeric data and even more soft information are available about customers.
Baracskai, Zoltán   +2 more
core   +1 more source

Swiss CRM 2013 : Einsatz und Trends in Schweizer Unternehmen [PDF]

open access: yes, 2013
StudieDie aktuelle Swiss CRM Studie beleuchtet den Status Quo sowie die Trends des CRM in der Schweiz. Der Schwerpunkt der diesjährigen Ausgabe liegt im Bereich Customer Experience Management.
Comolli, Lucia   +6 more
core   +1 more source

Building customer loyalty through customer experience management

open access: yesJournal of Management and Science, 2016
Customers are more demanding than ever. Creating superior customer experience is crucial in gaining competitive advantage in any business environment.Companies need to have a well-defined customer experience management strategy to determine a place in the competitive world. Customer Experience Management has gained importance in recent years.
Kavitha S, Haritha P
openaire   +2 more sources

Growth of Omnichannel Grocery Retailing and Food Prices

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper examines the effects of the growth of omnichannel grocery retailing on food prices. We first develop a conceptual model of consumer choice and retailer pricing that allows us to evaluate changes in equilibrium prices, quantities, and profits with online channel growth and alternative pricing strategies.
Xiangwen Kong   +2 more
wiley   +1 more source

Service innovation, experience marketing, and post-purchase behavior: The case of Team working in a direct marketing organization [PDF]

open access: yes, 2017
. Service innovation has been an emerging and important topic in Management and Marketing research. This paper conceptually and logically discusses the impact that service innovation can make on consumers’ post-purchasing behavior.
LIN, Tao-Hung
core   +2 more sources

Vendor Types, Attendance, Experience and Sales 2019–2021: Evidence From Five Rural Oregon Farmers Markets

open access: yesAgribusiness, EarlyView.
ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe   +2 more
wiley   +1 more source

Design and Application of Experience Management Tools from the Perspective of Customer Perceived Value: A Study on the Electric Vehicle Market

open access: yesWorld Electric Vehicle Journal
The electric vehicle (EV) market is expanding rapidly, highlighting the need for enhanced customer perceived value to foster loyalty and competitive differentiation.
Yuanyuan Xu   +4 more
doaj   +1 more source

Training appropriate customer experience management model with emphasis on related indicators in banking education system [PDF]

open access: yesپژوهش در نظام‌های آموزشی, 2018
The purpose of this research is to design and train an appropriate customer experience management model with an emphasis on related indicators in banking services. The research method used in this research is qualitative.
Ebrahim Heshmati   +2 more
doaj  

Customer experience management for highly demanded services in the financial market in crisis

open access: yesМодернизация, инновация, развитие, 2023
Purpose: to provide differentiated marketing solutions for manage customer experience based on various demographics, behavioral characteristics and customer values in the process of servicing for investing in gold.Methods: the current study was based ...
L. G. Prokopova   +4 more
doaj   +1 more source

The Impact of Customer Relationship Management to Customer Loyalty Through Customer Satisfaction in Cabal Dining Manado [PDF]

open access: yes, 2013
Customer relationship management is the one influencing customer loyalty, but to get customer loyalty we should know how to make customer satisfaction.
Pandowo, M. (Merinda)   +2 more
core  

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