Results 21 to 30 of about 242,835 (302)
The theoretical aspects of using customer journey map as a marketing automation toolkit for developing a brand of local treatment facilities made of fiberglass and composite materials [PDF]
Економічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет, 2021 The current conditions for the functioning of enterprises-manufacturers of local treatment facilities made of fiberglass and composite materials have been given, a significant impact on the implementation of which is exerted, first of all, by changes in ...
Vira Zhuravel +2 more
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Partnership: The Canadian Journal of Library and Information Practice and Research, 2019 This paper presents an overview of the design, implementation, and findings of an exploratory project to evaluate customer experience at Edmonton Public Library (EPL).
David Mucz, Céline Gareau-Brennan
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The yellow brick road: total quality management and the restructuring of organizational culture [PDF]
, 2007 The paper offers a critique of Total Quality Management . It is essentially in three parts: the first examines the rise of TQM through the western experience of Japanese development, second it examine the nature of TQM's promised cultural change and ...
Tuckman, A
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MEMBANGUN DIGITAL CUSTOMER EXPERIENCE PADA GENERASI MILENIAL
Ekonomi dan Bisnis, 2023 The theory of consumer experience has long been invented by schoolars, even starting in the 1990s. The disclosure of this theory began in the 1990s in a traditional and conventional business context.
Agatha Simamora, Andy Pratama Sulistyo
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Behavioral Sciences, 2022 The aim of this research is to examine the influence of customer experience on the customers’ emotions–customers’ behavioral intentions relationship. Moreover, this study seeks to obtain data that will help to address this research gap in the passenger ...
Anastasia Gerou
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Analysis and operational challenges of dynamic ride sharing demand responsive transportation models [PDF]
, 2016 There is a wide body of evidence that suggests sustainable mobility is not only a technological question, but that automotive technology will be a part of the solution in becoming a necessary albeit insufficient condition.
Barceló Bugeda, Jaime +3 more
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The customer journey in the light of sensory marketing for fast food restaurants
УправленецProviding high-quality services and delivering a positive customer experience has become critical to the success of any restaurant. The purpose of the paper to analyse the customer journey during fast food service delivery, establish a correlation ...
Mohammed Edan Al Khazraje +2 more
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Tourism and Hospitality Management, 2023 Purpose – While customer experience management has become an essential practice for service businesses, employee experience management is a less frequently used tool.
Viola HORVÁTH, Zsófia Kenesei
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FROM CLICK TO HORN: HOW TO MAP THE CUSTOMER JOURNEY IN THE RIDE-HAILING INDUSTRY
Экономика, профессия, бизнесRide-hailing services have afflictive «monopolized» regions of North Africa and changed the nature of interaction cities and various digital platforms. Yassir — which provides a mobile-based alternative to standard taxi services — has rapidly established
Самир Меради +1 more
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Customer Journey Value: A Conceptual Framework
Journal of Creating Value, 2023 Though firms are making substantial investments in the customer journey (CJ), the return on these investments remains tenuous, yielding a critical need for enhanced CJ-related accountability. Addressing this gap, we develop the concept of ‘customer journey value’ (CJV), defined as the perceived value of a customer’s journey to the customer and the ...
Hollebeek, Linda D. +4 more
openaire +3 more sources