Results 21 to 30 of about 4,306 (262)
Social Customer Journey Map: A Research on Communication Agencies
Türkiye İletişim Araştırmaları Dergisi, 2023 The aim of this study is to obtain in-depth information about the knowledge and experience of communication agencies regarding the concept of social customer journey. Based on a phenomenological research pattern, semi-structured interviews were conducted
Işık Özkan, Cudi Kaan Okmeydan
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Illustration and evaluation of international research in the field of customer journey and analysis of research gaps [PDF]
ارزش آفرینی در مدیریت کسب و کارThe present study attempts to identify research gaps and new topics by analyzing and visualizing international research conducted on customer journey.
Elahe Alraji +4 more
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Integration of textual VoC into a CX data model for business intelligence use in B2C
Journal of Intelligence Studies in Business, 2020 Customer experience (CX) focuses on customer feedback. CX is a holistic construct which contains different perceptual elements such as satisfaction and loyalty, but also emotions or personality.
Lucie Sperkova
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Customer Experience in Fintech
Journal of Theoretical and Applied Electronic Commerce Research, 2021 The purpose of this paper is to analyse customer experience (CX) in the fintech sector. Fintech is a dynamic and innovative field that fully benefits from advances in information and communication technology.
Cătălin Mihail Barbu +3 more
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Partnership: The Canadian Journal of Library and Information Practice and Research, 2019 This paper presents an overview of the design, implementation, and findings of an exploratory project to evaluate customer experience at Edmonton Public Library (EPL).
David Mucz, Céline Gareau-Brennan
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The customer journey in the light of sensory marketing for fast food restaurants
УправленецProviding high-quality services and delivering a positive customer experience has become critical to the success of any restaurant. The purpose of the paper to analyse the customer journey during fast food service delivery, establish a correlation ...
Mohammed Edan Al Khazraje +2 more
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FROM CLICK TO HORN: HOW TO MAP THE CUSTOMER JOURNEY IN THE RIDE-HAILING INDUSTRY
Экономика, профессия, бизнесRide-hailing services have afflictive «monopolized» regions of North Africa and changed the nature of interaction cities and various digital platforms. Yassir — which provides a mobile-based alternative to standard taxi services — has rapidly established
Самир Меради +1 more
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Rural Labor Supply and Economic Opportunities: Commuting, Migration, Tariffs, and Immigration
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT Some rural counties remain dependent on agricultural or manufacturing jobs, but an increasing proportion have diversified economics. Rural counties also differ in their abilities to commute to an urban market characterized by higher wages and labor productivity.
Peter F. Orazem, Mary C. Ahearn
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Customer experience and engagement [PDF]
RAE: Revista de Administração de Empresas, 2020 The 11th Latin American Retail Congress (Congresso Latino-Americano de Varejo [CLAV]) conducted at Escola de Administração de Empresas de São Paulo da Fundação Getulio Vargas (FGV EAESP) on October 25 and 26, 2018, aimed to connect the frontier of ...
Delane Botelho +1 more
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MEMBANGUN DIGITAL CUSTOMER EXPERIENCE PADA GENERASI MILENIAL
Ekonomi dan Bisnis, 2023 The theory of consumer experience has long been invented by schoolars, even starting in the 1990s. The disclosure of this theory began in the 1990s in a traditional and conventional business context.
Agatha Simamora, Andy Pratama Sulistyo
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