Results 41 to 50 of about 242,835 (302)

Changes in Alcohol Retail Laws and Foot Traffic at Liquor Stores

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT We study how expanding alcohol availability at grocery and convenience stores affects consumer traffic in liquor stores by leveraging recent changes in state‐level alcohol distribution laws in a difference‐in‐difference quasi‐experimental design.
Nathan Palardy   +3 more
wiley   +1 more source

Reconociendo el customer journey mapping como clave para generar estrategias de mercadotecnia precisas, innovadoras y centradas en el cliente en México

open access: yesThe Anáhuac Journal, 2022
La transformación digital acelerada de las empresas, el comportamiento cambiante del consumidor local y los planes de mercadotecnia directa y digitales tuvieron que transformarse durante la pandemia.
Mónica Guadalupe González Urbán
doaj   +3 more sources

Developing a Customer-Centric Go-To-Market Strategy For Samsung SDS in The Indonesian SAAS Market

open access: yesJurnal Aplikasi Bisnis dan Manajemen
Samsung SDS wants to get into the Indonesian market, with their enterprise-grade SaaS Collaboration solutions aimed at corporate clients. However, in this niche, there are giants like Microsoft, Google, and Zoom. Thus, it is imperative for an appropriate
Jinwon Seo, Togar Mangihut Simatupang
doaj   +1 more source

Asiantuntijapalvelun kehittäminen palvelumuotoilua hyödyntäen Case: KontaktiVerkko Suomi Oy [PDF]

open access: yes, 2014
Tämä opinnäytetyö toteutettiin toimeksiantona lahtelaiselle myynnin ja markkinoinnin asiantuntijayritykselle. Opinnäytetyön tutkimusstrategiaksi valittiin case study eli tapaustutkimus ja menetelmänä käytettiin kvalitatiivista eli laadullista tutkimusta.
Honkanen, Laura
core  

Wine Tourism as a Catalyst for Sustainable Performance: The Mediating Role of Corporate Legitimacy and Green Innovation

open access: yesAgribusiness, EarlyView.
ABSTRACT This study aims to explore the influence of Wine Tourism (WT) on the Sustainable Performance (SP) of wineries in Spain. It particularly investigates how Corporate Social Legitimacy (CSL) and Green Innovation (GI) may act as intermediary factors in this relationship.
Javier Martínez‐Falcó   +3 more
wiley   +1 more source

SwITch at Northumbria University [PDF]

open access: yes, 2011
The iBorrow project benefited from the experience of other institutions undertaking a similar journey, albeit with alternative technology and in different contexts. This case study from Northumbria University is an opportunity to compare and contrast the
Home, Margaret, Young, Dilys
core  

Organizational excellence: approaches, models and their use at Czech organizations [PDF]

open access: yes, 2018
Purpose: The paper brings a set of original information related to analysis and description of the current state in the area of excellence models implementation in Czech organisations. It defines these terms, analyses results of special research in Czech
Nenadál, Jaroslav   +2 more
core   +1 more source

The Role of Coordination Mechanisms and Transaction Costs Promoting Sustainability Performance in Agri‐Food Supply Chains: Evidence From Ecuador

open access: yesAgribusiness, EarlyView.
ABSTRACT Social tensions and resource depletion pose significant challenges to the agri‐food sector, highlighting the need for coordinated strategies to ensure sustainability in supply chains. Despite its critical importance, the relationship between coordination mechanisms and sustainability performance remains underexplored.
Carlos Moreno‐Miranda, Liesbeth Dries
wiley   +1 more source

Providing a Framework for VR Functions in the Customer Journey of B2B Businesses [PDF]

open access: yesInternational Journal of Management, Accounting and Economics
The growing adoption of virtual reality (VR) technology offers substantial opportunities for business-to-business (B2B) enterprises; however, its functions within the customer journey have not been thoroughly examined.
Zahra Nikoosefat Rad   +2 more
doaj   +1 more source

Understanding the customer journey through the prism of service design methodology. [PDF]

open access: yes, 2016
Purpose: This chapter explores how use of the service design methodology can contribute to in-depth understanding of the customer journey and to the design of service improvement interventions aimed at enhancing customer experience.
Baranova, Polina
core  

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