Results 151 to 160 of about 152,990 (335)
Activity Level as a Link between Customer Retention and Customer Lifetime Value [PDF]
, 2015 Neda Abdolvand
openalex
, 2014 Relatório de estágio do mestrado em Gestão, apresentado à Faculdade de Economia da Universidade de Coimbra, sob a orientação de Arnaldo Coelho, António Fery Antunes e António Oliveira Antunes.
openaire +1 more source
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT This study explores how digital dynamic capabilities (DDC)—specifically digital absorptive capacity (DAC) and digital transformation capacity (DTC)—contribute to environmental sustainability (ES), both directly and through circular supply chain practices (CSCP).
Yi Liang, Tae‐Hoo Kim, Min‐Jae Lee
wiley +1 more source
Revisiting the Use of Customer Information for CRM [PDF]
For the past decade, customer relationship management (CRM) has been one of the priorities in marketing research and practice. However, many of the CRM systems did not perform as the companies expected.
Becker, Jan U., Reimer, Kerstin
core
Analysis of Psychological Factors Affecting Customer Lifetime Value on SaaS Platforms [PDF]
Apeksha Siddannavar +2 more
openalex +1 more source
How Consumers Contest Legitimacy: Skepticism Toward Corporate Social Responsibility
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Consumer skepticism toward Corporate Social Responsibility (CSR) initiatives operates not only as an individual‐level response but also as a societal governance mechanism that disciplines firms and reshapes organizational legitimacy. Drawing on in‐depth interviews with consumers in an emerging Latin American economy, this study advances an ...
Francine Zanin Bagatini +2 more
wiley +1 more source
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Recent scholarship shows growing interest in the circular economy (CE) approach, which promotes resource‐efficient, community‐friendly activities. However, scientific evidence is still needed on the synergies and trade‐offs between CE and community development (CD).
Michael Odei Erdiaw‐Kwasie +6 more
wiley +1 more source
Using Customer Relationship Trajectories to Segment Customers and Predict Profitability [PDF]
A central premise of relationship marketing theory is that economic benefits flow fromretaining customers. However, the early research focus on the duration of the relationship may obscure other important aspects of the interactions with the customer ...
Dawar, Niraj, Mark, Tanya, Niraj, Rakesh
core +1 more source
Deep Underground Science and Engineering, EarlyView.This paper explores how climate‐resilient technologies, such as smart grids, digital twins, and self‐healing materials, can enhance urban resilience. It highlights the urgent need for proactive planning, public‐private collaboration, and data‐driven innovation to future‐proof underground infrastructure amid accelerating climate and urban pressures ...
Kai Chen Goh +12 more
wiley +1 more source