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Customer Relationship Management
, 2012 Il Customer Relationship Management, acrostico di CRM, rappresenta l’insieme di orientamenti strategici e di azioni pratiche che caratterizzano le imprese impegnate nella gestione delle relazioni con i clienti. Queste strategie e pratiche possono essere talvolta concepite solamente se supportate da infrastrutture tecnologiche ma non si riducono solo ad
Maik Eisenbeiß, Alexander Bleier
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Identifying and selecting the most appropriate social media for the development of SCRM systems [PDF]
Journal of Information Technology Management, 2015 Undoubtedly, information technology is one of the main factors for change in modern societies. As the other components involved in the community, organizational customers have undergone changes to the extent that they are referred to as "social customers"
Masoud Khoshheykal, Navid Nezafati
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Customer Relationship Management
International Journal of Advanced Research in Science, Communication and Technology, 2022 The study is undergone to understand the customer relationship management (CRM) with respect to blue Bharath EXIM PVT.LTD development, communication, facilities, events organized and in general terms as well suggestions were welcomed. This involves identifying factors that affects employee satisfaction in the company.
null T. Ilakkiya +4 more
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Jurnal Manajemen Indonesia, 2022 This study aims to examine the impact of the implementation of customer relationship management (CRM) on customer satisfaction and loyalty, and the impact of satisfaction on customer loyalty of government commercial banks (BNI, BRI, Bank Mandiri, and BTN)
Salma Fauziyyah, Khanifatul Khusna
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Jurnal Performa, 2021 Customer Relationship Management is a long-term business strategy to establish relationships with customers. Through the right customer relationship marketing, customer satisfaction and loyalty can be formed.
Yopyter Promanjoe
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ComTech, 2010 Article to design an operational system based Customer Relationship Management (CRM) that can connect customers with the company. It is expected that the exchange of information between both parties can be properly channeled, in short, accurate, and ...
Tanty Oktavia
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Evaluasi Customer Relationship Management pada Supermarket Hero di Jakarta Timur
Journal the Winners, 2002 The growing of many big retailer make Hero Supermarket must obtaining it’s existance in retail business. Therefore, Hero Supermarket must form CRM (Customer Relationship Management) in order to increase a new customer, increase profit and maintaining ...
S. Liawatimena +3 more
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Sumbangsih Customer Relationship Management Dalam Menciptakan Customer Intimacy
Sketsa Bisnis, 2023 English Version To achieve success in today's dynamic business era, it is important to shift from a product focus to a customer focus. Companies can better understand customers, provide more personalized service, and build communication through a ...
Nurivan Rizky +4 more
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Validating A Proposed CRM Implementation Framework For The Mauritian Hotel Industry [PDF]
African Journal of Hospitality, Tourism and Leisure, 2021 This article validates a proposed Customer Relationship Management conceptual framework for the Mauritian Hotel Industry based on identified critical success factors. The research provided insights on how different factors need to be considered to ensure
Vanisha Oogarah-Hanuman +1 more
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Identifying Effective Indicators in the Assessment of Organizational Readiness for Accepting Social CRM [PDF]
International Journal of Management, Accounting and Economics, 2016 The main objective of this study is to provide a model for assessing organizational readiness for accepting social customer relationship management (SCRM).
Sajjad Shokohyar +2 more
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