Results 11 to 20 of about 1,489,919 (372)
Customer relationship management and its impact on entrepreneurial marketing: a literature review
The International Entrepreneurship and Management Journal, 2022 Entrepreneurship is one of the business forces with the greatest power to transform today's society, due to its ability to discover and take advantage of new opportunities to satisfy customer new and changing needs and expectations. Customer relationship
Vicente Guerola-Navarro +3 more
semanticscholar +1 more source
A Model to Bank’s Customer Experience Management for Improving Performance Indices [PDF]
کاوشهای مدیریت بازرگانی, 2021 This research proposes a new model for customer experience management and investigates the impact of customer experience management on improving the performance of one of the Iranian banks, mediated by customer satisfaction, loyalty and verbal ...
Karim Atashgar, Fateme Mirshafiei
doaj +1 more source
Journal of Decision Systems, 2022 Many companies are currently investing in artificial intelligence (AI) because of its potential to increase customer satisfaction or financial performance.
Emmanuel Monod +3 more
semanticscholar +1 more source
Uncertain Supply Chain Management, 2022 The study's goal is to see how electronic customer relationship management affects the quality of service at private hospitals in Jordan. The dimensions of customer relationship management (CRM) represented by website design, website search, privacy ...
M. Alshurideh
semanticscholar +1 more source
Electronic customer relationship management (E-CRM) and its performance, challenges and solutions [PDF]
New Applied Studies in Management, Economics & Accounting, 2018 The purpose of this study is to study electronic customer relationship management (E-CRM) and its performance. In this research, using the findings of previous research and the information available in databases, the information required for the research
Nabiollah Mohammadi +2 more
doaj +1 more source
Effect of Electronic Customer Relationship Management (E-CRM) on Customer Satisfaction [PDF]
مطالعات مدیریت کسب و کار هوشمند, 2018 The purpose of this study was to investigate the impact of electronic customer relationship management on customer satisfaction. This is a descriptive correlational study clearly based on the structural equation modeling (SEM).
Morteza Mohammadi, Tahmures Sohrabi
doaj +1 more source
The Influence of Social Customer Relationship Management (SCRM) on Customer Relationship Performance [PDF]
کاوشهای مدیریت بازرگانی, 2019 The aim of this study is to evaluate the effect of social customer relationship management (SCRM) on the relationship of the senior managers and experts of independent organizations in Fars province with customers. Social customer relationship management
Seyed Mohammadbagher Jafari +1 more
doaj +1 more source
THE CONCEPT OF CUSTOMER COST ACCOUNTING IN CUSTOMER RELATIONSHIP MANAGEMENT
Humanities and Social Sciences, 2023 In any enterprise, the customer plays a key role as the main “provider” of revenue. The profitability of a particular enterprise depends on appropriate customer relations.
Grzegorz LEW, Magdalena BOCHENEK
doaj +1 more source
Customer Relationship Management
, 2012 Il Customer Relationship Management, acrostico di CRM, rappresenta l’insieme di orientamenti strategici e di azioni pratiche che caratterizzano le imprese impegnate nella gestione delle relazioni con i clienti. Queste strategie e pratiche possono essere talvolta concepite solamente se supportate da infrastrutture tecnologiche ma non si riducono solo ad
Maik Eisenbeiß, Alexander Bleier
+9 more sources
Identifying and selecting the most appropriate social media for the development of SCRM systems [PDF]
Journal of Information Technology Management, 2015 Undoubtedly, information technology is one of the main factors for change in modern societies. As the other components involved in the community, organizational customers have undergone changes to the extent that they are referred to as "social customers"
Masoud Khoshheykal, Navid Nezafati
doaj +1 more source