Results 141 to 150 of about 1,491 (175)
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Research model for measuring the impact of customer relationship management (CRM) on performance indicators

Economic Research-Ekonomska Istrazivanja, 2021
José-Antonio Gil-Gómez   +2 more
exaly  

Customer Relationship Management (CRM) Systems

This study investigates the influence of artificial intelligence (AI) on student enrollment in higher educational institutions in Kerala, with a particular emphasis on the mediating role of customer relationship management (CRM) systems. Employing a descriptive research design, a self-prepared questionnaire was administered to a purposive sample of 200
Limson Antony Puthur   +2 more
openaire   +1 more source

Customer relationship management (CRM): a bibliometric analysis

International Journal of Services Operations and Informatics, 2020
José-Antonio Gil-Gómez   +2 more
exaly  

Customer Relationship Management-PeopleSoft CRM

2015
1 RESUMEN 1.1 Resumen (español) El intercambio y comercio tanto de bienes como servicios se remonta a tiempos inmemoriales dentro de la historia de la humanidad. Desde sus inicios tempranos con el intercambio o trueque de productos en el Neolítico hasta nuestra época híper globalizada, en la que existen clientes potenciales en el otro extremo del mundo,
openaire   +1 more source

CRM to social CRM: the integration of new technologies into customer relationship management

Journal of Strategic Marketing, 2014
Paul Harrigan, Musfiq Mannan Choudhury
exaly  

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