Results 121 to 130 of about 12,083 (228)
Evaluation of the implementation of CRM in developing countries
, 2010 This thesis was submitted for the degree of Doctor of Philosophy and awarded by Brunel University.Managing relations with customers has been a main concern for business organisations from different sizes and fields.
Almotairi, Mohammad AT
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Customer Relationship Management (CRM) Analysis in Customer Retention
Dinasti International Journal of Education Management And Social ScienceThe purpose of this study is to analyze Customer Relationship Management (CRM) in customer retention. This research approach collects data through a literature study, which involves reading literature from various sources including books, reports, articles, and journals through qualitative and deductive approaches.
Rudy Haryanto +4 more
openaire +1 more source
CRM excellence at KLM Royal Dutch Airlines. [PDF]
This case article tells the story of the rebirth of CRM at KLM Royal Dutch Airlines since 2002 and its successful liftoff during 2003, for which KLM received Gartner’s 2004 CRM Excellence Award. The Award presents itself as a natural moment of reflection
Cumps, Bjorn, Viaene, Stijn
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Building Airline Passenger Loyalty Through an Understanding of Customer Value: A Relationship Segmentation of Airline Passengers [PDF]
, 2007 This thesis explores means of restoring profitability to the airline industry by cultivating intrinsically motivated brand loyalty between passengers and airlines in today’s fragile environment.
Leick, Ryan
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E-CRM emerges from the Internet and web technology to facilitate the implementation of CRM; it focuses on Internet or web-based interaction between banks and their customers.
Abdulfattah, Fatthwia
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CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN
, 2010 Dunia kepariwisataan dewasa ini sedang mendapat perhatian dan sorotan yang sangat meningkat di berbagai negara maupun di berbagai dunia. Hal ini terbukti dengan banyaknya dibangun objek-objek wisata sehingga banyak para pengunjung yang ingin menggunakan ...
Budiman, Budiman +1 more
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The Customer Relationship Management in Omnitel Vodafone
, 2002 Competitive and economic advantages stemming from the strengthening of customer relationships have been widely tested and discussed by practitioners and scholars in the relationship marketing and in the customer satisfaction and postconsumption research ...
COSTABILE M +3 more
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The Awareness Level of CRM in Czech Production Organizations and Services
CRM has noted the dizzying career in last years, though it happens, that it is often connected only with the computer program. The management of customer relationship is the something more important in reality.
Pellešová, Pavlína +1 more
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CUSTOMER LOYALTY - THE MAJOR GOAL OF CUSTOMER RELATIONSHIP MANAGEMENT [PDF]
This paper presents the importance of customer relationship management (CRM) and customer loyalty for any organization that whishes to be successful and competitive in the market. A new emphasis in marketing and CRM is more and more widespread - creating
Assoc. Prof. Adriana Scriosteanu Ph. D. +1 more
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The Impact of the Quality Management System ISO 9000 on Customer Satisfaction of Slovenian Companies [PDF]
Many companies invest great efforts into achieving appropriate organization and through it better quality of products and services. They try to achieve this in a systematic way following the standard ISO 9000.
Franka Piskar
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