Results 51 to 60 of about 3,480 (184)
The purpose of this study is to determine the effect of electronic word of mouth (e-WOM) and perceived risk to the purchasing decision at Tokopedia. This type of research is explanatory research.
Ritma Rahmadhani +1 more
doaj +1 more source
Abstract Research Summary Entrepreneurship accelerators are increasingly promoted as structural interventions to close gender gaps, yet studies have not established a differential impact of participation for women. This prior evidence—drawn from high‐tech, male‐dominated settings—may overlook how outcomes differ in more feminized domains such as social
Nilanjana Dutt, Sarah Kaplan
wiley +1 more source
ABSTRACT This study developed and validated the Critical Right Scale (CRS) to measure emerging critical right attitudes and revised the Critical Social Justice Attitudes Scale (CSJAS‐R), replicating its psychometric evaluation. A nationwide convenience sample of Finnish adults (n = 626) completed an online survey. Item screening used exploratory factor
Oskari Lahtinen
wiley +1 more source
ABSTRACT Freshwater fish biodiversity faces immense pressures, especially in tropical developing regions where it provides critical protein and income. Effective conservation strategies require knowledge of species at scales matching their distribution and life history.
G. Glenn Wilson +13 more
wiley +1 more source
ABSTRACT The expansion of e‐commerce in the fashion sector has prompted exploration of the factors influencing the intention to purchase through this channel. Drawing on the theory of consumption values, this research examines how the usability of e‐commerce (functional value), together with satisfaction (epistemic value) and consumer happiness ...
Pedro Cuesta‐Valiño +3 more
wiley +1 more source
ELECTRONIC-WORD OF MOUTH AND PRODUCT QUALITY ON BUYING INTEREST THROUGH TRUST IN ONLINE SHOPS
This research aims at investigating the influence of e-WOM and product quality on buying interest through the customers’ trust. This research used a quantitative research design with survey method.
Dikdik Harjadi +2 more
doaj +1 more source
Are Senders of eWOM Biased? The Role of Personality and Collectivism
ABSTRACT The transmission of biased eWOM reduces the usefulness of online reviews to consumers and, if negative, is likely to affect a brand's image adversely. This research aims to investigate how traits, attention‐seeking, and taking‐the‐lead make senders of eWOM subject to either the positivity or negativity bias, and how the cultural value of ...
Pengji Wang, Breda McCarthy
wiley +1 more source
Factors affecting attitudes toward e-shopping in the United Arab Emirates
This study examines shoppers’ attitudes toward online shopping in the United Arab Emirates (UAE). The researchers investigate the effects of perceived benefits, trust, electronic word of mouth (e-WOM) and perceived website quality as antecedents shaping ...
Abdallah M. Elamin +3 more
doaj +1 more source
Peran Customer Involvement Dan Corporate Image Dalam Hubungan E-Wom Dengan Purchase Intention
There are many studies about the impact of e-WOM on purchase intention. Rarely studies that focus on the role of customer involvement and corporate image in the relationship between e-WOM with purchase intension especially in education context.
Fatik Rahayu
doaj +1 more source
ABSTRACT Despite the increasing use of augmented reality (AR) applications (apps) to enhance tourist experience, few studies have been conducted to determine their effectiveness. This case study, which was conducted at Antalya Kaleiçi, used a quasi‐experimental post‐test control group design to examine how the use of AR in a heritage site influences ...
Özge Kılıçarslan, Tahir Albayrak
wiley +1 more source

