Results 1 to 10 of about 188,753 (201)
Optimizing Workflow for Cone Beam Computed Tomography-Based Online Adaptive Radiation Therapy Toward Reduced Physician Involvement [PDF]
Purpose: To evaluate the impact of an optimized online adaptive radiation therapy workflow on physician involvement. Methods and Materials: Data from a prospective phase 2 trial involving 34 prostate cancer patients treated with cone beam computed ...
Goda Kalinauskaite, MD +8 more
doaj +2 more sources
MODEL PERILAKU KEPUTUSAN PEMBELIAN PRODUK BERBASIS AGEN: FENOMENA PENGARUH MEDIA SOSIAL
Influencer media sosial dalam pemasaran digital telah menjadi fenomena baru karena mereka dapat menggantikan peran influencer tradisional. Namun, diskusi tentang fenomena ini masih kurang jelas dalam literatur akademis sejauh pengetahuan kita ...
Ambara Purusottama
doaj +1 more source
The current study examines how social media influencers can be deployed to promote healthy food choice behavior among tweens. In particular, we investigated whether tweens’ healthy food choice behavior can be stimulated by using a thin-ideal influencer ...
Steffi De Jans +3 more
doaj +1 more source
The Matrix of Authenticity in Influencer Cultures
This brief retrospect on the matrix of authenticity in Influencer cultures considers the ‘What’, the ‘How’, and the ‘So What’ of being authentic online.
Abidin Crystal
doaj +1 more source
Abstract This special issue addresses how aspects of the communicative situation influence how influential persuasive utterances (or other strategies of influence) are in their contexts of use. Specifically, we study the effects of interactional, speaker-, addressee- and channel-related factors and of the interpersonal relationship ...
Kerstin Fischer, Jaap Ham
openaire +1 more source
Influencer Marketing as Emerging Promotional Tool in Modern Era and Opportunities to Uprising Sales
The increasing impact of social media for big brands nowadays are preferring influencer marketing over the traditional marketing techniques. Influencer advertising is a methodology that recognizes influential individuals on social media who impact a ...
A. B. Mishra +2 more
doaj +1 more source
Serious Leisure:Menelisik Profesi Travel Influencer
Seiring perjalanan pertumbuhan peran media digital, travel influencer menjadi sektor pariwisata yang semakin penting. Mereka merupakan orang yang berpengaruh dalam kegiatan promosi destinasi dan produk-produk wisata.
Saepulloh Saepulloh +2 more
doaj +1 more source
The brand awareness of traditional culinary Small Medium Enterprises (SMEs) in West Java can arise from green marketing initiatives triggered by influencer marketing and company commitment.
Asep Muhamad Ramdan +3 more
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Siluetele juridice din influencer marketing//Legal Silhouettes in Influencer Marketing
Influencer marketing has recently become the best marketing strategy, widely embraced, from local professionals to multinational companies advertising and building brand awareness online.
Aura Elena Amironesei
doaj +1 more source
The effects of influencer marketing on overall brand equity through brand awareness and customer brand engagement [PDF]
This paper focuses on five-star hotels in Jordan to investigate the impact of influencer marketing on overall brand equity. The mediating role played by brand awareness and customer brand engagement between influencer marketing and overall brand
Hussam Ali, Omar Mohammad Ali Alquda
doaj +1 more source

