Results 1 to 10 of about 319,471 (211)

DOES INTERNAL MARKETING CONTRIBUTE TO CUSTOMER SATISFACTION?

open access: yesJurnal Aplikasi Manajemen, 2020
This study used a quantitative approach to measure the extent to which the implementation of aspects of Internal Marketing can increase job satisfaction of PNM Ulamm Gorontalo employees and their impact on customer satisfaction.
Andi Juanna, Agus Hakri Bokingo
doaj   +3 more sources

Internal Customer Satisfaction at Department of Nursing, Siriraj Hospital

open access: yesSiriraj Medical Journal, 2006
Objective: To determine the levels of internal customer satisfaction and to take their requirements as well as problems after using services at the Department of Nursing.
Chanakarn Boonnuch   +4 more
doaj   +1 more source

Innovative approaches to assessing the level of internal customer satisfaction [PDF]

open access: yesЕкономічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет, 2020
In the article the concept of internal customer satisfaction is considered. The assessment of such an indicator is quite new, but very relevant for Ukrainian management. It helps to assess the level of cooperation between departments, to see the problems
Riabtseva O.E., Masiuk N.O.
doaj   +1 more source

Internal marketing analysis for improving the internal consumer satisfaction and customer orientation of employees in private-owned sports center.

open access: yesPLoS ONE, 2023
With the concept of "healthy lifestyle" deeply rooted in people's minds, the sports service industry is thriving, which has resulted in intense competition. The sports service industry must improve its service quality to be competitive.
Shi Qi Xu   +4 more
doaj   +1 more source

The interrelationship between internal marketing, employee perceived quality and customer satisfaction – a conventional banking perspective

open access: yesCogent Business & Management, 2021
This study explores how internal marketing influences employees’ perceived ability to deliver service quality in the conventional banking industry in Oman.
Leigh de Bruin   +2 more
doaj   +1 more source

The effects of supply chain information integration on organizational performance in food small industry [PDF]

open access: yesManagement Science Letters, 2019
This study aims to examine the effect of supply chain information integration consisting of internal and exter-nal Information Integration on organizational performance, which consists of customer satisfaction, supply chain performance, and financial ...
Sambudi Hamali   +3 more
doaj   +1 more source

Dimensions that characterize loyalty of internal customers in health services

open access: yesRevista Información Científica, 2023
Introduction: satisfaction of internal members of any organization, in particular those which provide medical services, is of a great interest and importance when it comes to achieve high levels of satisfaction and, therefore, loyalty of both patients ...
Ingrid Helga Steffanell-De León   +3 more
doaj   +1 more source

Analisis Kepuasan Pelanggan Produk Abon Ikan di UMKM Babonsenyum dengan Metode SERVQUAL dan SWOT

open access: yesJurnal Serambi Engineering, 2023
This study aims to analyze customer satisfaction as a foundation in designing marketing strategies for shredded fish products in Babonsenyum MSMEs.
Abdurrahman Juret   +2 more
doaj   +1 more source

Internal marketing and salespeople's out-of-role behaviour: The mediating role of job satisfaction

open access: yesEuropean Research on Management and Business Economics, 2023
This study examines the effect of internal marketing (IM) on salespeople's in-role and out-of-role behaviours and how these behaviours affect customer satisfaction and sales performance.
Ho-Taek Yi   +2 more
doaj   +1 more source

Examining the Influence of Store Environment in Hedonic and Utilitarian Shopping

open access: yesAdministrative Sciences, 2021
Much of the literature on the attractiveness and pleasantness of retail stores has focused on the critical influence of store atmosphere or ambient attributes, which influence customer satisfaction and store choice.
Cristina Calvo-Porral   +1 more
doaj   +1 more source

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