Results 11 to 20 of about 417 (113)
Loyalitas Pelanggan Maskapai Penerbangan Ditinjau dari Kualitas Layanan dan Emotional Branding
Adanya peningkatan jumlah penumpang pesawat memicu persaingan antar maskapai penerbangan dalam menciptakan dan mempertahankan loyalitas pelanggan.
Novia Sari +2 more
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Penelitian ini dilakukan untuk menguji dan menganalisis loyalitas pelanggan yang dipengaruhi oleh kualitas pelayanan melalui kepuasan dan kepercayaan.
Chelsea Kristianto
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Marketing mix and quality of banking services performed by the Bank in this decade is crucial in improving satisfaction that will contribute to increased customer loyalty. This is due to current banking conditions are faced on a variety of phenomena that have entered the realm of competition, especially in an increasingly competitive due to the ...
Karyono, Otong, Romdonny, Jefry
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Pengaruh Edukasi Pelanggan pada Loyalitas Pelanggan melalui Kualitas Jasa [PDF]
When customers actively participate in value creation, companies develop capabilities to understand customer needs. It shows that companies and customers play an active role in creating value. Some experts suggest that the inculcation of value is essential in the co-creation process between companies and customers and that customers change from passive
Rully Arlan Tjahyadi +3 more
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Perkembangan kuliner di Indonesia berkembang sangat pesat. Perkembangan ini membuat persaingan semakin sengit yang menyebabkan pelanggan rentan beralih ke pesaing. Kesetiaan merupakan faktor yang membuat pelanggan setia terhadap produk kami.
Aditya Saputra +1 more
doaj +1 more source
Menciptakan Loyalitas Pelanggan melalui Kepuasan e-Commerce Shopee
Penelitian ini bertujuan untuk mengetahui pengaruh brand awareness dan brand image terhadap loyalitas pelanggan melalui kepuasan pelanggan sebagai variabel mediasi dengan subjek penelitian pada e-commerce shopee, dimana kode-kodenya adalah: brand ...
Dwi Bhakti Iriantini
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Abstrak Tujuan penelitian ini adalah untuk mengetahui pengaruh signifikan kualitas pelayanan terhadap loyalitas pelanggan, pengaruh signifikan kualitas pelayanan terhadap kepuasan pelanggan, pengaruh signifikan kepuasan pelanggan terhadap loyalitas ...
Yulia Larasati Putri, Hardi Utomo
doaj +1 more source
Star Motor Carwash adalah perusahaan yang bergerak dibidang jasa layanan cuci mobil dan motor yang terletak di Kota Malang. Star Motor Carwash memiliki permasalahan tentang penurunan omset pada tahun 2019 mengalami penurunan.
Robby Hariono +1 more
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PENGARUH KEPUASAN TERHADAP LOYALITAS PELANGGAN MELAUI KETERIKATAN PELANGGAN
The aim of the research was to explore the influence of customer satisfaction and customer engagement on customer loyalty. The sample in this study was 738 airport bus customers from 4 cities (Jakarta, Bandung, Pontianak, and Mataram), The statistical method to test the hypothesis in this study is Partial Least Squares – Structural Equation Modeling ...
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PERAN MEDIASI KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN PADA PELANGGAN MARKETPLACE TOKOPEDIA
The object of this research is a well-known marketplace, namely Tokopedia, with limited respondents in the city of Semarang. This research aims to determine the role of customer satisfaction as a mediating variable in influencing customer loyalty. The research sample was obtained as many as 100 respondents using a sampling technique, namely purposive ...
null Nirsetyo Wahdi, null Aprih Santoso
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