Results 111 to 120 of about 86,183 (295)
THE EFFECTS OF COUNTERFEIT ON LUXURY BRAND BUYING BEHAVIOR, IN TERMS OF CONSUMPTION EXPERIENCE [PDF]
A large number of studies on counterfeiting explore consumer behaviors in the consumption of counterfeit articles. But few of them consider luxury brand consumers and counterfeiting.
P. Valette-Florence, Siham Mourad
core
Journal of Consumer Behaviour, EarlyView.ABSTRACT While personality traits often influence individuals' willingness to engage in prosocial and pro‐environmental behaviours, psychological entitlement tends to undermine such actions. Although extensive research has highlighted the negative social consequences of entitlement, including its impact on pro‐environmental behaviours, its potential to
Alexandra Polyakova
wiley +1 more source
Defining luxury: the conundrum of perspectives
, 2010 Multifaceted, subjective and downright elusive: University of Brighton lecturer Paurav Shukla asks if it’s possible to provide an absolute definition of ...
Shukla, Paurav
core +1 more source
Luxury of Traditional Architecture: Emergence of Hanoks as Luxury Housing
BuildingsThis study explores the recent emergence of traditional Korean houses and hanoks as markers of cultural capital in Seoul, South Korea. While the ownership of detached houses itself can be a symbol of wealth in Seoul, traditional-style houses have become ...
Jieheerah Yun
doaj +1 more source
Journal of Consumer Behaviour, EarlyView.ABSTRACT Online fan communities are important peripheral arenas for sports consumption. However, the psychological and social mechanisms that sustain engagement across these digital spaces are not sufficiently understood. This study thus investigates how Orientation Toward Sporting Events (OSE) drives fan page engagement and, subsequently, satisfaction.
Hamid Shaker +3 more
wiley +1 more source
Sustainable eco-luxury in the Scandinavian context
The Scandinavian lifestyle is well known for its environmental value base and its appreciation of pure nature and slow living (Ollila, 1998). This environmental value base lays the foundations for Scandinavian consumers’ understanding of luxury.
Niinimäki, Kirsi
core +1 more source
The Hidden value of second-hand luxury: exploring the levels of second-hand integration as part of a luxury brand's strategy [PDF]
Luxury and designer-led fashion brands are increasingly desired in the extensively growing second-hand market. Thus, one would expect that luxury fashion brands would be eager to engage in the second-hand market to control their brand’s image, make ...
Turunen, Linda, Henninger, Claudia
core +1 more source
Rethinking Consumer Behavior Through Phygital Episodes
Journal of Consumer Behaviour, EarlyView.ABSTRACT Consumption unfolds in fused encounters where physical presence and digital mediation co‐occur, which, in turn, reshapes how consumers search, evaluate, purchase, and relate to brands. Consumer behavior research, however, still parses these encounters into channels, touchpoints, and stages that can be studied and managed apart.
Wenny Candra Mandagie, Weng Marc Lim
wiley +1 more source
All Quiet on the Luxury Front: How and When Sustainability Labels Influence Purchase Behavior
Journal of Consumer Behaviour, EarlyView.ABSTRACT As luxury brands launch sustainability initiatives and products, they face significant challenges, including the need to effectively communicate their practices to consumers. The current research draws on semiotics theory to explore how and when distinct types of sustainability labels, indexical and iconic, enhance brand authenticity ...
Shelly Rathee +2 more
wiley +1 more source
Grado en Administración y Dirección de Empresas y Grado en Análisis de Negocios/Business ...
+9 more sources