Results 51 to 60 of about 16,573 (204)

Contextualising Mental Privacy in South Africa: Legal, Ethical, and Socio‐Cultural Considerations With Policy Recommendations

Developing World Bioethics, EarlyView.
ABSTRACT Mental privacy is a growing concern as neurotechnologies and digital mental health tools collect and process sensitive brain‐related data. In South Africa, cultural and religious diversity adds complexity to protecting mental privacy, with traditional healing practices, communal decision‐making, and spiritual beliefs influencing mental health ...
Marietjie Botes, Melodie Labuschaigne, Camille Casteleyn, Becky Inkster, Mark Sheppard   +4 more
wiley   +1 more source

Cognitive Overload and Emotional Arousal: Why Gambling Content Marketing Appeals to Children and Resists Established Educational Interventions

Psychology &Marketing, Volume 43, Issue 6, Page 1472-1487, June 2026.
ABSTRACT Increased social media gambling advertising raises concerns about its strong appeal to children and its role in gambling‐related harm. This study examines whether gambling content marketing is more emotionally appealing and less recognizable as advertising than conventional social media gambling ads, and whether a widely used UK school‐based ...
Raffaello Rossi, Edoardo Tozzi, Agnes Nairn   +2 more
wiley   +1 more source

NEUROMARKETING TOOLS: ETHICAL SIDE OF INFLUENCE ON CONSUMER BEHAVIORAL REACTIONS

Наука Красноярья
Despite the growing popularity of neuromarketing, its use faces certain problems. First of all, consumers and society have concerns about the ethical component of neuromarketing and the possibility of its use to manipulate consumer behavior. In addition,
Veronika R. Akaeva, Nyria G. Hametova
doaj   +1 more source

The Feasibility of Neuroimaging Methods in Marketing Research [PDF]

, 2009
On July 17, 1990, President George Bush issued “Proclamation #6158” which boldly declared the following ten years would be called the “Decade of the Brain” (Bush, 1990).
Carl Senior, Michael Butler, Nick Lee, Ricardo Fuchs   +3 more
core   +1 more source

Survey‐Based Research for Creativity and Innovation Management: Review and Recommendations

Creativity and Innovation Management, Volume 35, Issue 2, Page 395-410, June 2026.
ABSTRACT Survey methodology remains a widely used data collection method in creativity and innovation management studies. However, evolving technological advancements and methodological challenges necessitate a reassessment of best practices to benefit the most from it.
Marco Mismetti, Cristina Bettinelli, Paola Rovelli   +2 more
wiley   +1 more source

Guidelines for Scale Development and Validation

Journal of Consumer Behaviour, Volume 25, Issue 2, Page 953-973, March 2026.
ABSTRACT Scales, serving as measurement instruments composed of carefully designed items intended to capture latent constructs, play a critical role in advancing consumer theory and marketing practice. Yet, developing and validating scales poses a formidable challenge due to the diverse methods required to ensure rigor and robustness.
Weng Marc Lim, Puja Khatri, Atul Shiva, Vidushi Dabas   +3 more
wiley   +1 more source

Neurotechnology Governance in the United States: Gaps and Opportunities

Bioethics, Volume 40, Issue 2, Page 225-235, February 2026.
ABSTRACT Neuroscience's accelerating advances have reached a pivotal point in the study of the human brain, including neurotechnologies capable of recording large amounts of data and acting with greater precision. However, the use of neurotechnology has raised a number of ethical, legal, and social implications (ELSI).
Laura Y. Cabrera, Nia Evereteze, Emily G. Shank, Jennifer K. Wagner, Michele Mekel, Jennifer B. McCormick, Megan S. Wright   +6 more
wiley   +1 more source

Ethics and neuromarketing 2015–2025: the lost opportunity [PDF]

Journal of Ethics in Entrepreneurship and Technology
Purpose – This paper aims to examine the past decade of the relationship between ethics and neuromarketing. While neuromarketing is increasingly used in an ever-greater area of applications, the discussion around ethics is infrequently discussed.
Andrew Robert Thomas
doaj   +1 more source

Neuromarketing: Tecnologías, Mercado y Retos [PDF]

, 2012
The advances of neuroscience in the last decades have brought opportunities to use its technologies for market research. The application of these technologies, which has been called neuromarketing, has been controversial.
Fernández Guerra, Vanesa, Monge Benito, Sergio   +1 more
core   +2 more sources

Food Macronutrient Composition Influences Attentional Bias Toward Food Cues

Annals of the New York Academy of Sciences, Volume 1556, Issue 1, February 2026.
This study investigated how food cues affect visual attention depending on macronutrient composition. Sweet and savory (protein‐rich) food images were shown before an emotional attentional blink (EAB) task. Both food types induced an EAB, but the effects were stronger for high‐protein foods.
Marc Ballestero‐Arnau, Borja Rodríguez‐Herreros, Manuel Moreno‐Sánchez, Toni Cunillera   +3 more
wiley   +1 more source