Using eye-tracking technology in Neuromarketing. [PDF]
Gheorghe CM, Purcărea VL, Gheorghe IR.
europepmc +1 more source
Neuroscientific Analysis of Logo Design: Implications for Luxury Brand Marketing. [PDF]
Šola HM, Khawaja S, Qureshi FH.
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Cognitive frontiers: neurotechnology and global internet governance. [PDF]
Radu R.
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Fresh Pecorino Cheese Produced by Ewes Fed Silage with Prickly Pear By-Products: VOC, Chemical, and Sensory Characteristics Detected with a Neuro-Sensory Approach Combining EEG and TDS. [PDF]
Gannuscio R +11 more
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The Influence of Tourist Attraction Type on Product Price Perception and Neural Mechanism in Tourism Consumption: An ERP Study. [PDF]
Wei Q +6 more
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From Emotion to Action: How Framed Sustainability Messages Trigger Physiological Reactions and Influence Consumer Choices. [PDF]
Tecău AS +7 more
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Integrating Science Media Literacy, Motivational Interviewing, and Neuromarketing Science to Increase Vaccine Education Confidence among U.S. Extension Professionals. [PDF]
Austin EW +9 more
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Static vs. Immersive: A Neuromarketing Exploratory Study of Augmented Reality on Packaging Labels. [PDF]
Accardi S +5 more
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Eyes on Prevention: An Eye-Tracking Analysis of Visual Attention Patterns in Breast Cancer Screening Ads. [PDF]
Balaskas S, Yfantidou I, Skandali D.
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Multimodal consumer choice prediction using EEG signals and eye tracking. [PDF]
Usman SM +4 more
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