Results 111 to 120 of about 912 (167)

Multimodal consumer choice prediction using EEG signals and eye tracking. [PDF]

Front Comput Neurosci
Usman SM, Khalid S, Tanveer A, Imran AS, Zubair M.   +4 more
europepmc   +1 more source

Predicting Behaviour Patterns in Online and PDF Magazines with AI Eye-Tracking. [PDF]

Behav Sci (Basel)
Šola HM, Qureshi FH, Khawaja S.
europepmc   +1 more source

Static vs. Immersive: A Neuromarketing Exploratory Study of Augmented Reality on Packaging Labels. [PDF]

Behav Sci (Basel)
Accardi S, Campo C, Bilucaglia M, Zito M, Caccamo M, Russo V.   +5 more
europepmc   +1 more source

Eyes on Prevention: An Eye-Tracking Analysis of Visual Attention Patterns in Breast Cancer Screening Ads. [PDF]

J Eye Mov Res
Balaskas S, Yfantidou I, Skandali D.
europepmc   +1 more source

The Power of Time: Editorial on the Advantages of Electroencephalography (EEG) and Event-Related Potentials (ERPs) in Affective and Cognitive Neuroscience. [PDF]

Brain Sci
Walla P.
europepmc   +1 more source

Exploring the Untapped Potential of Neuromarketing in Online Learning: Implications and Challenges for the Higher Education Sector in Europe. [PDF]

Behav Sci (Basel)
Šola HM, Qureshi FH, Khawaja S.
europepmc   +1 more source

Neurosustainability: A Scoping Review on the Neuro-Cognitive Bases of Sustainable Decision-Making. [PDF]

Brain Sci
Richelli L, Arioli M, Canessa N.
europepmc   +1 more source

Tuning into flavor: predicting coffee sensory attributes from EEG with boosted-tree regression models. [PDF]

Front Hum Neurosci
Bilucaglia M, Bellati M, Fici A, Russo V, Zito M.   +4 more
europepmc   +1 more source

NeuroBioSense: A multidimensional dataset for neuromarketing analysis. [PDF]

Data Brief
Kocaçınar B, İnan P, Zamur EN, Çalşimşek B, Akbulut FP, Catal C.   +5 more
europepmc   +1 more source

The influence of message frame and product type on green consumer purchase decisions : an ERPs study. [PDF]

Sci Rep
Wei Q, Bao A, Lv D, Liu S, Chen S, Chi Y, Zuo J.   +6 more
europepmc   +1 more source