Neuromarketing 2.0: How Rule Development Experimentation is Innovating Neuromarketing Research [PDF]
openaire +1 more source
An Eye-Tracking and Forecasting Experiment on Consumer Purchasing Decisions Through Product Reviews. [PDF]
Sarac SB +4 more
europepmc +1 more source
Neuroscientific Analysis of Logo Design: Implications for Luxury Brand Marketing. [PDF]
Šola HM, Khawaja S, Qureshi FH.
europepmc +1 more source
Cognitive frontiers: neurotechnology and global internet governance. [PDF]
Radu R.
europepmc +1 more source
Fresh Pecorino Cheese Produced by Ewes Fed Silage with Prickly Pear By-Products: VOC, Chemical, and Sensory Characteristics Detected with a Neuro-Sensory Approach Combining EEG and TDS. [PDF]
Gannuscio R +11 more
europepmc +1 more source
Integrating Science Media Literacy, Motivational Interviewing, and Neuromarketing Science to Increase Vaccine Education Confidence among U.S. Extension Professionals. [PDF]
Austin EW +9 more
europepmc +1 more source
A systematic review on EEG-based neuromarketing: recent trends and analyzing techniques. [PDF]
Khondakar MFK +6 more
europepmc +1 more source
From Emotion to Action: How Framed Sustainability Messages Trigger Physiological Reactions and Influence Consumer Choices. [PDF]
Tecău AS +7 more
europepmc +1 more source
Wearable Functional Near-Infrared Spectroscopy (fNIRS) Monitoring of Prefrontal Activation and Connectivity During Purpose-Driven Consumption. [PDF]
Kim D, Bak S, Kim S, Shin J.
europepmc +1 more source

