Predicting Behaviour Patterns in Online and PDF Magazines with AI Eye-Tracking. [PDF]
Šola HM, Qureshi FH, Khawaja S.
europepmc +1 more source
The Power of Time: Editorial on the Advantages of Electroencephalography (EEG) and Event-Related Potentials (ERPs) in Affective and Cognitive Neuroscience. [PDF]
Walla P.
europepmc +1 more source
Exploring the Untapped Potential of Neuromarketing in Online Learning: Implications and Challenges for the Higher Education Sector in Europe. [PDF]
Šola HM, Qureshi FH, Khawaja S.
europepmc +1 more source
Tuning into flavor: predicting coffee sensory attributes from EEG with boosted-tree regression models. [PDF]
Bilucaglia M +4 more
europepmc +1 more source
Neurocognitive Mechanisms Underlying Social Media Marketing and Purchase Intention: The Mediating Role of Consumer Engagement with Reference to Emotional Attention, and Cognitive Appraisal. [PDF]
Bajpai M +4 more
europepmc +1 more source
Neurosustainability: A Scoping Review on the Neuro-Cognitive Bases of Sustainable Decision-Making. [PDF]
Richelli L, Arioli M, Canessa N.
europepmc +1 more source
An Exploratory Eye-Tracking Study of Breast-Cancer Screening Ads: A Visual Analytics Framework and Descriptive Atlas. [PDF]
Yfantidou I, Balaskas S, Skandali D.
europepmc +1 more source
NeuroBioSense: A multidimensional dataset for neuromarketing analysis. [PDF]
Kocaçınar B +5 more
europepmc +1 more source
The influence of message frame and product type on green consumer purchase decisions : an ERPs study. [PDF]
Wei Q +6 more
europepmc +1 more source

